Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Style at Large
  • More
    • Politics
    • Career & Money
    • Health & Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food & Cocktails
    • About Us
    • Subscribe
    • Sex & Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    The ultimate daily digest for women of power, purpose, and style.


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes & Gardens

    Delivered Daily

    Homes & Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • Winter Shoe Trends
    • Slick-Backed Buns
    • OleHenriksen
    • Holiday Candles
    • Statement Red Socks
    1. Fashion

    Boiling Down That French Sense of Je Ne Sais Quoi

    Of all the beauty ideals in the world, this one continues to inspire. Is it something in the water?

    By Garance Dor
    Published 30 April 2014 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    garance dore
    (Image credit: Courtesy of Getty)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    I'M A FRENCH WOMAN. This can be an intimidating idea—to me. You know, so many things are said about us: that we're stylish, beautiful, skinny, and great mothers. There is a whole category of books about French women. I've even bought a few of them. I wouldn't want to disappoint.

    The truth is, we come in every color, shape, and size. But we do follow certain rules that are so ingrained in us by our French mothers that perhaps we don't even realize that others don't live by them. And our rules are simple! For us, being chic and looking beautiful should appear—and I hate the word as much as you do—effortless. This is achieved with bon sens (common sense). For example, our mothers teach us to dress according to our figures: Clothes are here to make us look beautiful, not the other way around. We're pretty resistant to trends.

    The same goes with beauty. Minimal makeup lets one's natural beauty shine. A red lipstick is here for fun, but we learn early on that it's either the lips or the eyes. Never overdo it! It's basic: Clean your face, brush your teeth, use a good hydrating cream, and protect yourself from the sun. Fad products don't really affect us. We stick to our Créaline and our Nivea Creme. One exception? A touch of perfume. We learned from our mothers, who learned from their mothers … Oh, how traditional are these French women! you may think. Not so fast. There is one more thing we know how to do better than anyone else. Subtle allure—that cocktail of intellect and appearance that makes one beautiful—is something we cultivate throughout our lives.

    Latest Videos FromMarie Claire
    Watch full video here:

    This pursuit begins in our 20s, a time to experiment. It's that age when you can dance all night without worrying too much about the bags under your eyes the morning after. Maybe we travel the world with a backpack, or pursue long, unnecessary studies without a care. In our 30s, we find balance and go from being a fille to a femme. We still love to party, but, really, what's better than a few friends at home and a great bottle of wine? We start taking better care of ourselves. Running once a week at the Tuileries, maybe. Striking that balance.

    The 40s are when we grow into our real beauty, which is what we've earned by allowing ourselves to not worry too much about our appearance. In fact, I would say knowing herself is the biggest strength of the French woman. These are also the years when we become more precise with our beauty routines—perhaps a richer lotion, a visit to the dermatologist, a few Pilates classes or brisk walks. Next come the decades of being fully yourself, and your most desirable.

    You may like
    • yoonchae on a purple background and in the mood KATSEYE’s Yoonchae Swears This K-Beauty Blush Technique Gives Her the “Cutest” Flush
    • collage of the best french girl denim trends of 2026 I Asked Real French Girls About the Denim They're Actually Wearing
    • a watery mint background with three photos of a young white woman with brown hair and glowing skin in stylish outfits Claudia Sulewski's Secret to Feeling Like a Hot Girl Costs $0

    And maybe that's the ultimate French beauty secret: We don't freak out too much about age. Wrinkles and little shadows under our eyes don't really count. Of course, if anything bothers us, we'll take care of it, but never within the fantasy of getting back to an age of innocence and naïveté—we just enjoy what we have without questioning it too much. As long as each day is lived to the fullest, we have nothing to regret—only to be thankful for the beautiful women we've become, inside and out.

    garance dore

    (Image credit: Courtesy of Companies)

    Ooh la la! This month, check out the stationery, journals, iPhone cases, and more in Garance Doré's new Rifle Paper Co. collaboration.

    Marie Claire Newsletter

    The ultimate daily digest for women of power, purpose, and style.

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
    Garance Dor
    Read more
    yoonchae on a purple background and in the mood
    Beauty KATSEYE’s Yoonchae Swears This K-Beauty Blush Technique Gives Her the “Cutest” Flush She’s Dr. Jart+’s first North American ambassador—and has a ton of hot beauty tips.
    By Samantha Holender
    collage of the best french girl denim trends of 2026
    Fashion I Asked Real French Girls About the Denim They're Actually Wearing
    By Meguire Hennes
     
     
    French girls wearing trench coats for fall at Paris Fashion Week
    Fall fashion I Need French Girls at Paris Fashion Week to Teach Me Their Trench Coat Ways
    By Meguire Hennes
    collage of celebrities wearing French girl trends for Fall Winter 2026
    Celebrity Style These Casually Cool French Girl Trends Are Charming Celebrities Far Beyond Paris
    By Meguire Hennes
     
     
    Latest in Fashion
    Zoe Kravitz wears leopard print shoes and capri pants to film with Jamie Dornan in New York City
    Celebrity Style Zoë Kravitz Confirms Leopard Print Shoes Are a Neutral
    Charli XCX and Hailey Bieber attend Kendall Jenner's Halloween birthday party
    Celebrity Style Charli XCX Trials BDSM for Kendall Jenner's Birthday Party
     
     
    Katie Holmes arrived at the American Ballet Theatre Fall Gala in a long-sleeve satin dress and a fringe tassel-covered black evening bag
    Celebrity Style Katie Holmes Traded a Sparkly Evening Bag for Something Even More Fun
    Angel Reese's leather Schiaparelli look included the capri pants trend and heels at Game 6 of the 2026 WNBA Finals
    Celebrity Style Angel Reese Trades Basketball Shorts and Sneakers for Capri Pants and Heels
     
     
    Latest in News
    The Royal Family stands on the Buckingham Palace balcony
    Royals Princess Kate's Ally Is Labeled "Most Well-Behaved Royal"
    Prince William and Princess Kate stand behind King Charles while all three look serious and wear black
    Royals How Kate and William Are Ditching "Institutional Secrecy"
     
     
    Zoe Kravitz wears leopard print shoes and capri pants to film with Jamie Dornan in New York City
    Celebrity Style Zoë Kravitz Confirms Leopard Print Shoes Are a Neutral
    Charli XCX and Hailey Bieber attend Kendall Jenner's Halloween birthday party
    Celebrity Style Charli XCX Trials BDSM for Kendall Jenner's Birthday Party
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.