Goop's 2018 Gift Guide Included an Entire Village in Spain

Gwyneth Paltrow's lifestyle brand, Goop, included a $170,000 Spanish village in its 2018 holiday gift guide. Interested buyers: here's what it comes with.

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You gotta admire Goop, a brand that knows exactly who its audience is. Case in point: The $170,000 Spanish village tucked into Goop's 2018 gift guide,  (opens in new tab)which, yes, is actually for sale (you bet I checked (opens in new tab)). "For when it takes a village," reads the tagline, which is generally an expression used to mean a collection of family and friends, not homes and farms and an actual river you'd purchased, but okay.

Given, the village is included as part of Goop's "Ridiculous but Awesome" guide to gift-buying this holiday season. $800 incense burner and a $7,700 surfboard (I'm not making that up, I swear) (opens in new tab) are still in a different league from, well, a village in Europe. That said: If you consider rising house prices (opens in new tab) in the States, an entire village in a warm climate for $170,000 feels like almost...well, I'm not going to say a bargain, but certainly something that would be easier to explain to your financial advisor than a $6,000 hot air balloon trip (again, still not making it up).

So, if you're tempted, here's what you'd find included in your Friday purchase of a village, according to the Spanish real estate website linked to in Goop's guide:

  • Water, electricity, and sewage services, already connected!
  • Decent cell phone coverage, so you can Instagram your new village.
  • A bread oven.
  • At least three houses, not including the warehouse.
  • A roof that doesn't need replacing (I'm quoting (opens in new tab)).
  • Another bread oven!
  • Some trees.

(I don't know about you, but they had me at "bread oven.")

If you're not really in the market for a village, that's fine, too. This banana lamp is also on the list, and it's just $340!

A fun touch: It has a name, too. Louie. (Louie's brother and sister lamps are called Huey and Dewey, like the cartoons, if you wondered.)

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Jenny Hollander
Director of Content Strategy

Jenny is the Director of Content Strategy at Marie Claire. Originally from London, she moved to New York in 2012 to attend the Columbia Graduate School of Journalism and never left. Prior to Marie Claire, she spent five years at Bustle building out its news and politics coverage. She loves, in order: her dog, goldfish crackers, and arguing about why umbrellas are fundamentally useless. Her first novel, EVERYONE WHO CAN FORGIVE ME IS DEAD, will be published by Minotaur Books in 2024.