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100 Iconic Fashion and Beauty Products That Have Stood the Test of Time

Every single one is an oldie but goodie.

Designed by Morgan McMullen

No matter how old you are, there are certain products—a perfume, a pair of classic pumps, a nail polish shade—that will always take you back to a specific time period. A shade of lipstick could remind you of your mother, like M.A.C.'s Ruby Woo (which Tracee Ellis Ross stole from her mother Diana Ross in the '90s and still wears to this day), or a whiff of Chanel No.5 that might remind you of your beloved great-aunt. Some products are so good you can't help but go back to them time and time again, just like your mother (and maybe even your grandmother!) did before you. We depend on them to get us through our coldest winters, roughest sunburns, and in our greatest fashion moments. Below, we've rounded up 100 timeless beauty and fashion items you're sure to pass on to your loved ones in the future. You've probably heard of most of them, but if you haven't been introduced to these classics yet, you're so very welcome.

Courtesy of brand.
Crème de la Mer Moisturizing Cream
LA MER Nordstrom

Since 1995. 

1 of 100
Naked Eyeshadow Palette
Naked2 Urban Decay

Since 2010. 

2 of 100
Courtesy of brand.
The Wonderbra
Wonderbra amazon.com
$36.40 (30% off)

Since 1955. 

3 of 100
Courtesy of brand
Essie "Wicked" Nail Polish
essie amazon.com

Since 1986.

4 of 100
Calvin Klein Underwear
Calvin Klein calvinklein.us

Since 1971. 

5 of 100
Courtesy of brand.
RODIN olio lusso Luxury Face Oil
RODIN olio lusso sephora.com

Since 2007. 

6 of 100
Sperrys Original Boat Shoe
sperry sperry.com

Since 1935.

7 of 100
Levi's Jeans
LEVI'S nordstrom.com

Since 1853.

8 of 100
Calvin Klein Slip Dress
Calvin Klein calvinklein.us

Since 1996.

9 of 100
Courtesy of brand.
M.A.C. Ruby Woo Matte Lipstick
MAC COSMETICS nordstrom.com

Since 1999. 

10 of 100
American Apparel Bodysuit
American Apparel amazon.com
$23.36 (27% off)

Since 1989.

11 of 100
Courtesy of brand
Clinique Dramatically Different Moisturizing Gel
Clinique bloomingdales.com

Since 1968.

12 of 100
Always walmart.com

Since 1983.

13 of 100
Canada Goose Jacket
CANADA GOOSE nordstrom.com

Since 1957.

14 of 100
DVF Wrap Dress
Diane von Furstenberg net-a-porter.com

Since 1973.

15 of 100
Courtesy of brand.
Revlon Super Lustrous Lipstick in Cherries in the Snow
Revlon ulta.com

Since 1957. 

16 of 100
Crest 3D Whitestrips
Crest walmart.com

Since 2001. 

17 of 100
Manolo Blahnik BB Pumps
$665 manoloblahnik.com

Since 1971. 

18 of 100
Vaseline Original Petroleum Jelly
Vaseline walmart.com

Since 1872. 

19 of 100
Courtesy of brand
Chuck Taylor All Star Low Tops
All Star converse.com

Since 1932.

20 of 100
Courtesy of brand
Kiehl's Ultra Facial Cream
KIEHL'S SINCE 1851 nordstrom.com

Since 1851. 

21 of 100
Steve Madden Platforms
SteveMadden stevemadden.com

Since 1990.

22 of 100
Supreme Jacket
Supreme supremenewyork.com

Since 1994. 

23 of 100
Skechers skechers.com

Since 1992.

24 of 100
Courtesy of brand
Banana Boat Soothing Aloe After Sun Gel with Aloe Vera
Banana Boat walmart.com

Since 1987. 

25 of 100
Nike Classic Cortez Sneaker
Nike nike.com

Since 1972. 

26 of 100
Courtesy of brand
Members Only Jacket
Members Only membersonly.com

Since 1975. 

27 of 100
Courtesy of brand
Gucci Tennis Shoes
Gucci gucci.com

Since 1921.

28 of 100
Courtesy of brand
Banana Boat Sunscreen
Banana Boat walmart.com

Since 1987. 

29 of 100
Courtesy of brand
Havaianas havaianas.com

Since 1962.

30 of 100
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