International Women's Day is tomorrow and the theme is parity. Which, as is shocking to absolutely no one, we still don't have. One way women can close the gender pay gap? Take charge of their income by becoming their own boss. Stella & Dot (opens in new tab)—a jewelry and accessories company that has been helping women start their own business since 2006 through its social selling model—has joined up with All Woman Project (opens in new tab)—a non-profit content creation studio dedicated to showing only unretouched women of all demographics in advertising and media—to remind enterprising young women that you don't need an MBA or a small fortune to be an entrepreneur.
Thursday kicks off their #AWPxSTELLADOT campaign, a series of videos featuring female business owners discussing the benefits and the challenges of striking out on their own. The inspiring group of women includes Katie Sturino, CEO of Megababe (opens in new tab), Dee Poku, founder of WIE (opens in new tab) and The Other Festival (opens in new tab), Michelle Kennedy, who started Peanut (opens in new tab), and more. The women chat balance, community, and controlling your own destiny. Entrepreneurship is scary, sure, but to hear these women talk about it, so worthwhile.
Here, an exclusive first look at the motivating new video. Watch and then, in the words of Clementine Desseaux, founder of All Woman Project, "Go for it. Now!"
In conjunction with the campaign, Stella & Dot has announced the company will eliminate all photoshopping on women’s faces or bodies that would alter their size, ethnic appearance, signs of aging, scars, or skin blemishes. Brava!
Danielle McNally is a National Magazine Award–winning journalist. She is the executive editor of Marie Claire, overseeing features across every topic of importance to the MC reader: beauty, fashion, politics, culture, career, women's health, and more. She has previously written for Cosmopolitan, DETAILS, SHAPE, and Food Network Magazine.
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