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    1. Celebrity

    Detroit Blows Is the Female-Founded Dry Bar With a Purpose

    It's created with inclusivity in mind.

    Katherine J. Igoe's avatar
    By Katherine J. Igoe
    Published 9 February 2019 In News

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    Clothing, Fashion model, Fashion, Dress, Footwear, Cocktail dress, Leg, Fashion design, Shoe, Long hair,
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    In addition to being an actor, director/producer, outspoken advocate against injustice, and all-around badass, Sophia Bush is also an entrepreneur. She most recently lent her support and investment to Detroit Blows, an inclusive, non-toxic salon in downtown Detroit that not only tries to avoid the price hike for natural hair but also gives back to the local community. (It's also a really cool name, which I can appreciate, too.)

    In 2017, Bush became a partner and investor in the new salon, the brainchild of ex-Viacom director Nia Batts and cofounder Katy Cockrel. Batts, who's been friends with Bush for a decade—they met at a social impact conference and have stayed close—approached Bush with an idea to help the city and support women at the same time, particularly the increased cost that women of color often experience when they visit salons. "We decided to turn that offense into a business plan," Bush told People.

    At Detroit Blows, blowouts start at $40, and the business offers other services like waxing, lashes, nails, and makeup. One dollar from each hair service and 25 percent of the retail sales go to the "reinvigoration of the city"—namely, through their philanthropic arm, "Detroit Grows," which invests in female entrepreneurs and workers.

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    In Hour Detroit, Bush explained, "Nia and I try to prioritize time with organizations that are impacting the community positively. Last time I was in town, we went to visit the team at Empowerment Plan to see what they are doing with their sleeping bag coats...They have such an inspiring story of helping to lift people out of homelessness, provide job and financial training, and focus on employee wellness."

    Batts added, "If we can contribute to women and the community, their ability to make those dollars go further is well-documented."

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    In November last year, Bush, Batts, and Detroit Blows made the list of People's 25 Women Changing the World.

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    In February, Bush and Batts attended the Art Directors Guild 23rd Annual Excellence In Production Design Awards together to promote their work. And before that, they attended the Golden Globe Awards post-party.

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    On Instagram, Bush summed up the venture:

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    It's about "building an inclusive, inspiring space for all women (and the men who visit us too!)."

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    Katherine J. Igoe
    Katherine J. Igoe
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    Contributing Editor

    Katherine’s a contributing syndications editor at Marie Claire who covers fashion, culture, and lifestyle. In her role, she writes stories that are syndicated by MSN and other outlets. She’s been a full-time freelancer for over a decade and has had roles with Cosmopolitan (where she covered lifestyle, culture, and fashion SEO content) and Bustle (where she was their movies and culture writer). She has bylines in New York Times, Parents, InStyle, Refinery29, and elsewhere. Her work has also been syndicated by ELLE, Harper’s Bazaar, Seventeen, Good Housekeeping, and Women’s Health, among others. In addition to her stories reaching millions of readers, content she's written and edited has qualified for a Bell Ringer Award and received a Communicator Award. 

    Katherine has a BA in English and art history from the University of Notre Dame and an MA in art business from the Sotheby's Institute of Art (with a focus on marketing/communications). She covers a wide breadth of topics: she's written about how to find the very best petite jeans, how sustainable travel has found its footing on Instagram, and what it's like to be a professional advice-giver in the modern world. Her personal essays have run the gamut from learning to dress as a queer woman to navigating food allergies as a mom. She also has deep knowledge of SEO/EATT, affiliate revenue, commerce, and social media; she regularly edits the work of other writers. She speaks at writing-related events and podcasts about freelancing and journalism, mentors students and other new writers, and consults on coursework. Currently, Katherine lives in Boston with her husband and two kids, and you can follow her on Instagram. If you're wondering about her last name, it’s “I go to dinner,” not “Her huge ego,” but she responds to both.

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