Kylie Jenner dyed her hair platinum blonde right in time for New York Fashion Week, which is a pretty bold move because 1) blondes allegedly have more fun, and 2) She typically reaches for a wig.
But hold up, there's more to Kylie's white-hot look than meets the eye. Turns out she intended to dye her hair a slightly less epic shade.
"I actually didn't mean to go platinum," she recently revealed (opens in new tab). "I really wanted a nice, honey dirty blonde and when we started bleaching it, it got so light so fast and I was like 'Wow, my hair is not damaged, I can do this.' So I went for it."
Kylie typically opts for wigs because her hair was damaged after years of dye: "Wigs are just SO much easier because I change my mind so much and this way I'm not damaging my hair," she said on her app (opens in new tab). "Constantly changing up my style makes me feel creative and it helps me with my confidence."
She also opened up about dealing with damaged hair on Snapchat, saying "The top of my hair is, like, kind of destroyed from my bleach, so I'm really, like, self-conscious about it."
Considering this is what Kylie's hair looks like now, we're thinking all that TLC worked 💯 .
Follow Marie Claire on F (opens in new tab)acebook (opens in new tab) for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
-
Prince Harry and Meghan Markle Are "Officially Kardashians" With Netflix Docuseries, Royal Expert SaysKinsey Schofield doesn't love what she sees.
-
Prince William Was Much More "Animated" Than Usual at Basketball Game, Princess Kate Was "Relaxed" and "Natural," Expert Says
They do love their sports.
-
Prince Harry Should Have "Ripped Up" His Netflix Contract to Reconcile With King Charles, Royal Expert Says
Something tells me this was unlikely to happen.
-
Sarah Hyland and Adam Devine Play 'How Well Do You Know Your Co-Star?'
The 'Modern Family' stars reunited for the 'Pitch Perfect' spinoff series.
-
The 78 Best Celebrity Couple Halloween Costumes of All Time
Honestly, we're impressed.
-
Super Rare Photos of Queen Elizabeth as a Young Woman
From childhood snapshots to portraits as a young princess, beautiful and rare photos of the late Queen Elizabeth as a young woman.
-
King Charles III and Queen Consort Camilla's Relationship: A Timeline
With the passing of Queen Elizabeth II, Charles has ascended to the throne as king.
-
Who Is Next in Line for the British Throne, Explained
And yes—Harry and Archie are still in the line of succession.
-
Who Is Alexandria Ocasio-Cortez's Fiancé Riley Roberts?
AOC's husband-to-be is an "easygoing redhead" who lives with her in D.C.
-
68 Times the Kardashians Posed Fully Nude and Owned It
And we mean fully nude—as in, not a shred of clothing.
-
Who Is Jonathan Owens, Simone Biles's Fiancé and NFL Player?
"The easiest yes!" Simone wrote about the couple's engagement.
