Katy Perry's Music Video for "Chained to the Rhythm" Stars a Hamster and Lots of Tiny Cooking
Made to go viral.


While the interactive bit of the launch didn't go quite as well (apparently nobody really wanted to go on a wild disco ball hunt in the world's capital cities), Katy Perry's new visuals for "Chained to the Rhythm" features all the things the internet is *proven* to like: hamsters, tiny cooking videos (in which a master hand prepares miniature meals on lilliputian cookware—don't knock it until you've been weirdly relaxed/perplexed by it), and the lyrics right on the screen, with karaoke bopping and everything.
Why are we all so chained... #FRIDAYTHE10TH pic.twitter.com/DOo6zpe4dQFebruary 7, 2017
Her first release in six months (after "Rise" (opens in new tab)), "Chained" compares the rat race to being caught up in an inescapably catchy tune—or the routine life of a domesticated animal. Fair! Click play to hear the first track from her upcoming album.
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Chelsea Peng is a writer and editor who was formerly the assistant editor at MarieClaire.com. She's also worked for The Strategist and Refinery29, and is a graduate of Northwestern University. On her tombstone, she would like a GIF of herself that's better than the one that already exists on the Internet and a free fro-yo machine. Besides frozen dairy products, she's into pirates, carbs, Balzac, and snacking so hard she has to go lie down.
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