September 6, 2013

Gwyneth Paltrow and Stella McCartney Are A Match Made In Goop Heaven

Gwyneth Paltrow partners with Stella McCartney for Goop.

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Photo Credit: Kevin Mazur/WireImage

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Gwyneth Paltrow and Stella McCartney have taken their friendship to the next level, collaborating as business partners on a new clothing line exclusively for Paltrow's lifestyle website, Goop

The capsule collection, aptly titled Stella McCartney x Goop, will consist of investment pieces, as prices start at $795. Think classic blazers, wool trousers, and black jeans.

After launching her site in 2008, Paltrow introduced an e-commerce component in 2012. Since then, she's collaborated with designers ranging from Rag & Bone to Warby Parker

The line launches on Sept. 12, the final day of New York Fashion Week.


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