Though she still owns the trademark (opens in new tab) for exclusive rights to sell beauty products under her name (meaning a standalone line could still be on the way), for now, Caitlyn Jenner's foray into cosmetics will be Finally Free, a limited-edition lipstick created in collaboration with MAC.
With 100 percent of sales to benefit the MAC AIDS Fund Transgender Initiative, which provides grants to organizations and programs dedicated to improving transgender lives, the rosy nude "universal" shade represents Caitlyn herself, she said in an exclusive interview on the brand's website (opens in new tab).
"No more secrets. I'm free," she said. "I woke up the other morning, and I was just happy. Getting dressed, going out, I'm accepted in the world; people are nice. Life is good. I'm Finally Free. That's why I'm glad I was named Barbara Walters' Most Fascinating Person last year, because this year I have no more secrets. I'm going to be very boring!"
Finally Free will be available exclusively online April 7.
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