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    1. Beauty

    Tracee Ellis Ross's Lipstick Hack Is a Hollywood Classic for a Reason

    An old-school trick that still hits.

    Ariel Wilson's avatar
    By Ariel Wilson
    Published 30 June 2025 In News

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    Tracee Ellis Ross wearing red lipstick and braids
    (Image credit: Getty Images)
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    If summer had a signature look, Tracee Ellis Ross would be the poster child. On June 29, the entrepreneur took to Instagram to share a photo dump from the past few weeks of her life, featuring everything from workouts to behind-the-scenes moments on set for a commercial with her haircare brand, Pattern. I almost didn’t make it through the entire carousel, however, because the very first image stopped me dead in my tracks—it was that good.

    In a stunning selfie, Ross smiles at the camera wearing a bold red lipstick. Aside from what appears to be a touch of mascara, her skin is completely bare, letting her freckles and beauty marks take center stage. Adding to the chic, model-off-duty look is a slicked-back bun with soft tufts of gray hair angelically framing her face, almost like a halo.

    A post shared by Tracee Ellis Ross (@traceeellisross)

    Aside from a few necklaces, Ross skipped any accessories, letting her red lipstick be the focal point of the look. It’s a move that aligns with what's been dubbed the "red lipstick theory," popularized by influencer duo, the Lipstick Lesbians. The theory suggests that when you wear a bold red lip and little to no other makeup, your skin appears brighter and clearer because the eye is naturally drawn to a single focal point: your lips.

    It's a hack that's been quietly embraced by Hollywood for decades—intentionally or not—with stars like Tamera Mowry, Beyoncé, and more using it to their advantage. It’s one of those timeless beauty tricks that never truly go out of style. As a red lipstick lover myself, I feel like I’ve been training all my life for this exact moment, so keep scrolling for the red lipsticks that'll help you recreate Ross’s exact look with ease.

    Petal Bouche Liquid Longwearing Matte Lipstick

    Violette_FR
    Petal Bouche Liquid Longwearing Matte Lipstick in Amour Fou
    $31
    $31 AT SEPHORA

    This is my favorite red lipstick of all time. A gorgeous neutral crimson, it flatters most skin tones, and the velvety dry down is, what can only be described as, the feeling of a rose petal.

    Superstay Matte Ink Liquid Lipstick - Spiced Edition - Exhilarator

    Maybelline
    Superstay Matte Ink Liquid Lipstick in Pioneer
    $11
    $10.99 AT ULTA

    Prefer a drugstore formula? This ruby color from Maybelline does not budge. (Seriously, I even have trouble taking it off.)

    M·a·cximal Silky Matte Lipstick - Ruby Woo

    MAC
    M·a·cximal Silky Matte Lipstick in Ruby Woo
    $25
    $25 AT ULTA

    If a traditional bullet lipstick is more your vibe, you can't go wrong with this classic, cool undertone red from M.A.C. Cosmetics.

    Marie Claire Newsletter

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    Explore More
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    Ariel Wilson
    Ariel Wilson
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    Beauty Writer

    Ariel Wilson is the Beauty Writer at Marie Claire. Previously the associate beauty editor at PS, she also has bylines in InStyle, Forbes Vetted, Women's Health, and more.

    Shaped by her experience in research, social sciences, and the non-profit sector, Ariel enjoys looking at beauty from a sociocultural lens, looking to avenues like politics, culture, and the arts, to inform her views on the space. That being said, as a true beauty-product obsessive, testing the latest items to hit the market, keeping up with trends, and meeting industry icons, will always be her favorite part of working in the beauty space.

    When she's not working, Ariel can be found hanging out with her husband and loving on their two cat daughters: Cow and Chicken.

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