Riley Keough Dyed Her Hair Black, Just Like Her Grandma Priscilla Presley

The change comes just in time for the 'Priscilla' theater debut.

Riley Keough
(Image credit: Getty)

Sofia Coppola's Priscilla was officially released in theaters today, which means I—and viewers around the world—are currently daydreaming about Priscilla Presley's '60s eyeliner and black hair. Based on Presley's book Elvis and Me, the film takes viewers through around a decade of the business woman's life, all stages of which include the heavy makeup and iconic hair look that Elvis suggested for the natural brunette.

So, is it a coincidence that Riley Keough, the eldest granddaughter of Priscilla and Elvis, showed off a new head of black hair the night before her grandmother's biopic premiered? Anything is possible, but chances are it's an homage. Keough debuted her new look in a pair of Instagram stories posted Tuesday, November 2, with her signature red hair nowhere in sight.

Riley Keough

(Image credit: Riley Keough on Instagram)

While she didn't comment on the hair change in her story, Keough tagged Chanel (who provides much of Priscilla's wardrobe in the film), and the Virginia Film Festival, where she later appeared to promote her directorial debut, War Pony. Directed and produced by the Daisy Jones and the Six actress and Gina Gammell, the film tells the story of two young Lakota boys living on the Pine Ridge Indian Reservation in South Dakota.

Taken from far away, the second photo shared on Keough's Instagram didn't provide much insight into Keough's long locks. Still, you could see that the black hue was holding strong as she took the stage. With a directorial debut, a Presley family biopic in the books, and a hair color change, it's safe to say it's a big week for the family.

Sophia Vilensky
Freelance Writer

Sophia Vilensky is a Freelance Beauty Writer at Marie Claire with a beauty, wellness, and entertainment journalism portfolio that includes contributions to Byrdie, Bravo, Teen Vogue, and Us Weekly. Growing up in a family of beauticians—and through her own personal studies—she developed an in-depth understanding of aesthetics, cosmetic product formulation, and beauty treatment development and has also held roles as a senior copywriter, content strategist, and proofreader for top beauty and wellness brands. Even so, you'd be hard pressed to find her with her hair and makeup actually done. Sophia is based in Minneapolis and is a 2019 graduate of the University of Minnesota, where she majored in English and minored in cinema studies. During her time at the university, she was the Arts & Entertainment Editor for the Minnesota Daily, earning the 2019 Editor of the Year award for her work. She connected deeply with the Twin Cities arts scene, collaborating with leading beauty professionals, designers, and artists. Graduating Summa Cum Laude, her thesis—a close-reading of Vanderpump Rules—was featured on NPR. When not immersed in writing or testing new products, Sophia enjoys watching reality TV, reading, and exploring the newest woo-woo wellness trends. Keep up with her on Instagram @sophiavilensky.