Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Fashion Month
  • More
    • Politics
    • Career & Money
    • Health & Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food & Cocktails
    • About Us
    • Subscribe
    • Sex & Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes & Gardens

    Delivered Daily

    Homes & Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • Lived-in Handbags
    • Eyepatch-Gate
    • Life in Plastic
    • Brown Denim
    • Taylor Swift
    1. Celebrity

    Here's How Celebrities REALLY Make Their Money

    Trust us, it ain't the day job.

    Samantha Leal's avatar
    By Samantha Leal
    Published 5 March 2015 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Hair, Face, Head, Nose, Smile, Eye, Hairstyle, Eyelash, Style, Beauty,
    (Image credit: Archieves)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    Lifestyles of the rich and the famous, am I right? Honestly, we wish we could have just a small portion of what some of these stars make, so we could live it up in a penthouse apartment and have a chauffeur. (Or maybe just pay off our student loans.) But funnily enough, celebrities don't just make money off of their jobs. In today's economy, it's all about diversifying that portfolio—meaning the stuff you know them for isn't really the stuff that makes them rich. Here's what is. 

    Endorsements 

    Sofia Vergara has been named the highest paid actress for three straight years, earning numbers we can't even imagine ($37 million alone in 2014), but while Modern Family and other acting gigs make up some of her cash flow, they're certainly not the bulk of it. Instead, her endorsement deals with Diet Pepsi, CoverGirl, Head & Shoulders, AT&T, and even a medication—Synthroid—are where she makes the big bucks.

    Latest Videos FromMarie Claire
    Watch full video here:

    Perfumes and Beauty

    Britney, Mariah Carey, Taylor Swift…most big-name celebrities know that coming out with their own perfume is an easy way to make some serious pocket change. And don't forget to bow down to the queen of the celeb fragrance category—Jennifer Lopez—who comes in with 18 perfumes. (We're waiting on 19, J.Lo…)

    Apps and Social Media

    Do you want to know how much Kim Kardashian's app has made thus far? $200 million. (CURSE YOU, KARDASHIANS!) And Kim K isn't the only one with a foot in the tech world—Selena Gomez, Will Smith, Jay Z, Justin Bieber, Edward Norton, Ashton Kutcher, and a slew of other stars are all investors behind apps and tech companies, making us wonder if Silicon Valley is really just Hollywood and we've all been duped.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    Restaurants

    From Justin Timberlake's NYC restaurant Southern Hospitality to Eva Longoria's Hollywood eatery Beso, celebrities know that putting their name and money behind a restaurant can help bring in even more dollars and cents.

    Royalties

    Fun fact: Aerosmith has earned more money from the video game Guitar Hero: Aerosmith than any of their albums, concerts, or even their own merchandise. From Spotify to that Subaru commercial, musicians are seriously rakin' in the cash while their licensing does all the work for them. 

    But you know what they say—more money, more...ugh whatever. 

    You should also check out: 

    Charlize Theron Had to Negotiate to Get the Same Salary as Her Next Male Costar

    Jennifer Lawrence Made More Money Than Any Other Actor in Hollywood This Year

    Why Women Don't Talk About How Much Money We Make—But Why We Should

    Explore More
    britney spears
    Samantha Leal
    Samantha Leal
    Social Links Navigation
    Senior Editor

    Samantha Leal is the Deputy Editor at Well+Good, where she spends most of her day thinking of new ideas across platforms, bringing on new writers, overseeing the day-to-day of the website, and working with the awesome team to produce the best stories and packages. Before W+G, she was the Senior Web Editor for Marie Claire and the Deputy Editor for Latina.com, with bylines all over the internet. Graduating from the Medill School of Journalism at Northwestern University with a minor in African history, she’s written everything from travel guides to political op-eds to wine explainers (currently enrolled in the WSET program) to celebrity profiles. Find her online pretty much everywhere @samanthajoleal.

    Latest in Celebrity
    Queen Camilla and Princess Kate attend the Order of the Garter in 2019
    Royals Camilla Had to "Step In" When Kate Got "Distracted"
    British Royal Family stand on the Buckingham Palace balcony, which is lined with celebratory red decorative fabric
    Royals One Royal Relative Is a "Huge Asset" to King Charles
     
     
    Hailey Bieber wears blue jeans with high-vamp mules and black cardigan while carrying an oversize black leather bag
    Celebrity Style Hailey Bieber Co-Signs the High-Vamp Mules Trend
    Jennifer Lopez in Milan wearing a black lacy lingerie slip as a naked dress with a fur coat to attend a Dolce and Gabbana party
    Celebrity Style Jennifer Lopez Takes the Naked Dress Trend to Milan
     
     
    Latest in News
    Paris Hilton at The 2026 MTV Video Music Awards
    Celebrity Style Over-the-Knee Boots Returned the MTV VMAs Red Carpet, Just in Time for Fall
    Dakota Johnson speaks onstage during the 2026 MTV Video Music Awards (VMAs) at Peacock Theater on September 27, 2026 in Los Angeles, California.
    Celebrity Style Dakota Johnson Offers a Tasteful Take on the Naked Dress Trend at the 2026 VMAs
     
     
    Kacy Musgraves at The 2026 MTV Video Music Awards (VMAs) at the Peacock Theater on Thursday, September 24, 2026
    Celebrity Style Kacey Musgraves Honors Dolly Parton in a Rhinestone Cowgirl-Coded Dress at the MTV VMAs
    vmas red carpet dress ciara miller 2026
    Celebrity Style Bras Nearly Outnumbered Gowns on the VMAs Red Carpet
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.