

Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!
Thank you for signing up to Marie Claire. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.
Sorry to break it to you, but you may have been saying Versace wrong for years. The more you know, right?
The revelation comes courtesy of the Versace Instagram page, with help from a slew of models (including Gigi Hadid) and Donatella Versace herself. "It's Versace not Versachee," the fashion brand captioned a video of several models and Donatella collectively schooling the world on how to properly pronounce the name.
The video was released as a prelude to the Clans of Versace ad campaign for the #VersaceFW18 collection. The campaign, shot by photographer Steven Meisel, features the longest-ever advertising image, which highlights a cast of fifty-four models who symbolize inclusivity, a key value for Artistic Director Dontatella.
"This image made up of 54 models is a true representation of clans that embody everything Versace stands for – diversity expressed together with innovation in the fearless representation of what it means to be daring," Versace captioned one preview of the image on Instagram.
"The longest Versace line up is made up of a mega mix of personalities – from super models to young new talent in looks that are all about confidence," the brand explained in another caption.
The Instagram launch of the new campaign, which began with the pronunciation video and broke the soon-to-be iconic photograph into 13, 'Gram-friendly sections, culminated in a video of the "clans" coming together to form the Versace logo.
"The Versace clans come together to form the Versace logo, using their bodies as a form of physical self-expression juxtaposed to the clothes that express their different personalities," the company wrote. "Their unity through the strength of the name Versace is a resounding expression of inclusivity."
A post shared by Versace (@versace)
A photo posted by on
To make sure you're saying Versace correctly, watch the short tutorial Instagram video over and over until you have it down.
A post shared by Versace (@versace)
A photo posted by on
Marie Claire Newsletter
Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

Kayleigh Roberts is a freelance writer and editor with more than 10 years of professional experience. Her byline has appeared in Marie Claire, Cosmopolitan, ELLE, Harper’s Bazaar, The Atlantic, Allure, Entertainment Weekly, MTV, Bustle, Refinery29, Girls’ Life Magazine, Just Jared, and Tiger Beat, among other publications. She's a graduate of the Medill School of Journalism at Northwestern University.
-
Sen. Dianne Feinstein Dies at 90
The liberal icon was the longest-serving woman in the Senate, known for championing gun control as well as protecting the environment and reproductive rights.
By Tanya Benedicto Klich
-
Power Pick: The Sneaker That We're Wearing With All Our Fall ’Fits
It’s ultra comfortable.
By Anneliese Henderson
-
Yes, You Can Apply Retinol To Your Whole Body—Not Just Your Face
A dermatologist gives us the run-down.
By Gabrielle Ulubay
-
The 31 Best Cargo Pants for Women, According to Designers and Celebrities
Trust us—this early '00s trend is surprisingly wearable in 2023.
By Julia Marzovilla
-
The 18 Best Winter Coats and Jackets for Women in 2023
Your ultimate guide to staying warm in style this winter.
By Sara Holzman
-
Imperfections Were the Inspiration for The Real Real’s Fourth Original ReCollection
The 90-piece collection gives new life to unwanted pieces.
By Sara Holzman
-
The 24 Best Women's Pajamas on Amazon, According to Reviews
Retire your baggy tees without emptying your wallet.
By Brooke Knappenberger
-
The 16 Best Jeans on Amazon: Our Guide
We dug deep for hidden gems.
By Sara Holzman
-
The 25 Best Spring Skirts of 2023
Skip into the new season with a flowy, dreamy skirt.
By Sara Holzman
-
The 20 Best Straight-Leg Jeans to Refresh Your Wardrobe With
A classic.
By Julia Marzovilla
-
The 33 Best Summer Pajamas for Women in 2023
Look cool, stay cool.
By Sara Holzman