You've had red wine and rosé and white wine and maybe even orange wine, but have you expanded your alcoholic horizons to blue? According to several news outlets (opens in new tab), it just may be next year's hottest drinking trend among millennials.
A photo posted by on
Invented by six young Spanish entrepreneurs, the wine is a blend of white and red grapes harvested from vineyards outside of Madrid and colored blue with grape skin pigment, indigo dye, and a non-caloric sweetener. It's supposed to taste like a sweet white, is meant to be chilled, contains 11.5 percent alcohol, and sells for $10 euros (about $11) for a 750-milliliter bottle.
A photo posted by on
The company, Gik, had a soft launch last year via their website (opens in new tab), but the wine will be rolling out in Europe over the next two months. After that, it'll be making it's way to American shores.
Whether or not it tastes any good is a toss-up. The website emphasizes that the creators have no previous wine-making experience and are "designers, programmers, artists, and musicians" who "work without hierarchy; horizontally." So...do with that what you will.
FWIW, if we're being honest, the people in this blind taste-test made by Gik don't look super impressed.
But regardless of how it holds up taste-wise, the color sure would liven up a dinner party.
Follow Marie Claire on Facebook (opens in new tab) for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
My writing has regularly appeared in The New York Times, The Paris Review, Salon, VICE, Guernica, The New York Observer, BuzzFeed, Cosmopolitan, Seventeen, Esquire, Elle, Harper’s Bazaar, and many more publications.
I was previously the Senior News Editor at Best Life Online and the Viral Content Editor in the Newsroom of Hearst Digital Media. My portfolio consists of a vast and diverse body of work that includes personal essays, lifestyle articles, breaking news posts, and viral content. My areas of expertise, however, are Russia, sex and relationships, and mental wellness.
The Ending of 'The Umbrella Academy' Season 3, Explained
The Netflix hit's finale resets its universe yet again.
By Quinci LeGardye
Lorde Is Now Blonde and It’s the All the Happiness We Need Right Now
By Deena Campbell
The Jeans Brands Fashion Editors Swear By
Your search for the perfect pair of jeans is over.
By Sara Holzman
People Are Washing Strawberries In Salt Water And Bugs Are Coming Out Of Them
I don't know what to believe anymore!!
By Kelly Allen
Former Vegetarians Explain Why They Started Eating Meat Again
This is eye-opening.
By Olivia Blair
Blue Prosecco Is Set to Be This Summer's Hottest Drink
It's officially a thing and already available in the U.S.
By Diana Bruk
Heineken's New Ad Does Everything Pepsi's Couldn't
Now THIS is how you make a statement.
By Candice Braun Davison