Billie Eilish Turned Her Gucci Scarf Into the Chicest Hair Accessory

It goes great with her new fire red roots.

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Billie Eilish
(Image credit: Getty)

While "babushka" is officially defined and understood in the fashion and beauty world as a triangularly folded scarf that's worn on your head, the word is all grandma to me. This is mostly because I call my Russian-speaking grandma "babushka," which is a direct translation. Her passion for dressing me in the style as a child also helps the situation. Childhood memories aside, it appears the babushka is back in style thanks to Billie Eilish. On Saturday, November 4, the singer wore the accessory to the 2023 LACMA Art+Film Gala, setting the tone for plenty of cold-weather hairstyles to come.

Billie Eilish

(Image credit: Getty)

Dressed in an all-black Gucci tracksuit that was decidedly casual for the formal event, Eilish wore her jet-black hair in a messy bun at the bottom of her neck. Placing the scarf (which, also black and also Gucci, was tied under her chin in true babushka fashion) at her crown, she let her face-framing bangs and bright red roots peek out.

The "What Was I Made For" singer also added a pair of nighttime sunglasses and the new, animal-free Gucci Demetra 1955 Horsebit bag, which she was recently tapped to promote, to round out her outfit. A bit of black mascara and eyeliner let her ocean eyes shine while her lips were painted the prettiest shade of pale pink.

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Honestly, the Grammy winner deserves huge props for showing up to a formal event completely herself—and making the babushka red carpet-appropriate.

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Sophia Vilensky
Sophia Vilensky
Freelance Writer

Sophia Vilensky is a Freelance Beauty Writer at Marie Claire with a beauty, wellness, and entertainment journalism portfolio that includes contributions to Byrdie, Bravo, Teen Vogue, and Us Weekly. Growing up in a family of beauticians—and through her own personal studies—she developed an in-depth understanding of aesthetics, cosmetic product formulation, and beauty treatment development and has also held roles as a senior copywriter, content strategist, and proofreader for top beauty and wellness brands. Even so, you'd be hard pressed to find her with her hair and makeup actually done. Sophia is based in Minneapolis and is a 2019 graduate of the University of Minnesota, where she majored in English and minored in cinema studies. During her time at the university, she was the Arts & Entertainment Editor for the Minnesota Daily, earning the 2019 Editor of the Year award for her work. She connected deeply with the Twin Cities arts scene, collaborating with leading beauty professionals, designers, and artists. Graduating Summa Cum Laude, her thesis—a close-reading of Vanderpump Rules—was featured on NPR. When not immersed in writing or testing new products, Sophia enjoys watching reality TV, reading, and exploring the newest woo-woo wellness trends. Keep up with her on Instagram @sophiavilensky.