See Irina Shayk Channel Her Inner Soap Star in the New Moschino Ad

Following her split from Bradley Cooper, model Irina Shayk is channeling all the drama of '80s soap operas in the new Moschino ad.

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Irina Shayk is channeling her inner Joan Collins in the latest Moschino ad campaign. The ad, simply titled "Moschino," pays homage to the nighttime soap operas of the 1980s (particularly the original Dynasty), complete with big hair, glam outfits, and catfights (the '80s were not a particularly woke decade).

Irina stars in the campaign alongside Gigi Hadid and Joan Smalls. The group of models filmed an entire first "season" of the fictional soap, and the drama is as jaw-dropping as the clothes.

"So happy to be a part of the new @moschino campaign by #StevenMeisel ❤️💛," Irina wrote in the caption of the first clip she shared on Instagram. "Jeremy [Scott, creative director at Moschino] always bringing excitement and laughter to fashion."

"Not playing around sistas," Irina captioned a second clip, highlighting one of the catfights between herself, Gigi, and Joan.

Real violence is never the answer, but we have a feeling the day of filming this 100% fake fighting might have been a good outlet for Irina, given the recent soap-worthy drama in her personal life.

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Kayleigh Roberts
Contributing Editor at Marie Claire

Kayleigh Roberts is a freelance writer and editor with over 10 years of professional experience covering entertainment of all genres, from new movie and TV releases to nostalgia, and celebrity news. Her byline has appeared in Marie Claire, Cosmopolitan, ELLE, Harper’s Bazaar, The Atlantic, Allure, Entertainment Weekly, MTV, Bustle, Refinery29, Girls’ Life Magazine, Just Jared, and Tiger Beat, among other publications. She's a graduate of the Medill School of Journalism at Northwestern University.