As much as black serves as the cornerstone within our makeup bag (and closets), it's high time we looked to it's polar opposite: white. From the spring runways to the red carpet, the milky pigment has been lining eyes and taking names. Here, find exemplary looks and techniques that will convince you to finally take a walk on the white side.More
Never afraid of a touch of shimmer, Rihanna adds a sparkly pigment to her white eyeliner for a can't-miss gaze.
Punctuate a classic black cat eye by outlining the tip of the flick with an ultra-thin white line. It's unexpected and subtle on Olivia Wilde.