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Beyoncé Is the Face of H&M for Summer 2013

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Beyoncé Is the Face of H&M for Summer 2013

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As if we needed another reason to be excited for summer, we just learned that Beyoncé will star in a series of H&M television and print spots to promote the retailer's newest collection, which Queen Bey herself helped to design. If the promise of Beyoncé-approved bikinis, sundresses, and more isn't enough for you, she's also premiering a commercial directed by Jonas Åkerlund — the man behind Bey and Lady Gaga's epic video for "Telephone" — which will debut a brand new song from the superstar, called “Standing On The Sun.”

“I’ve always liked H&M’s focus on fun and affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements – fire, water, earth and wind. It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial," Beyoncé said in a press release about her collaboration.

The campaign coincides with the kickoff of Beyoncé's sold-out "Mrs. Carter Show" world tour, and pieces from the collection will be available in-store and online starting in May. We guess she really does run the world — or at the very least, the summer of 2013.

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Alyssa

Alyssa Vingan is Marie Claire's web editor. She grew up in Virginia, spent her college years in New Orleans, and upon graduation left the Big Easy for the big city. She continually impresses (worries?) her colleagues with her knowledge of obscure models, compulsive collecting of international fashion magazines, and her undying girl-crush on Abbey Lee Kershaw. Follow her on Twitter @alyssavingan!

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Maura Brannigan is Marie Claire's web assistant. A native of the Windy City, she adores live music, grilled cheese, and the perfect pair of patent leather shoes — and, when possible, all three at once. If she's not writing about the latest in culture, she's probably watching reruns of SNL, pirouetting in ballet class, or cheering for her favorite Chicago sports teams. Follow her on Twitter @maura_brannigan!

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