12 Insanely Cute Beach Towels to Help You Live Your Best Summer Life

Sunbathing eye candy.

If you're going to put all the effort into securing your ideal beach destination and a swimsuit that shows off all your best angles, you might as well seal the deal with a towel (don't scoff) that's spa-soft, easy to spot from the water (who would miss a giant watermelon?), and pretty enough to score a coveted guest spot on your vacation Instagram. Below, 12 adorable and affordable towels—most fall under $50—to add to your packing list.

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1 Popsicle Beach Towel

Popsicles for peak summer vibes and it won't set you back more than one single Hamilton. 

BUY IT: $10; bedbathandbeyond.com.

2 The Avalon Towel

Rounded so it feels new and different, with room to spare for all your friends. 

BUY IT: $110; thebeachpeopleco.com.

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3 Dolce & Gabbana Printed Cotton Terry Towel

What it would look like if at the design pitch meeting, D&G compiled a list of pretty things and piled it all on one beach towel (millennial pink, pineapples, polka dots, check, check, check).

BUY IT: $423; net-a-porter.com.

4 Tuscany Pestemal Beach Towel

Chic tassels so you can imagine you're sunning in the South of France or something. 

BUY IT: $26; bedbathandbeyond.com.

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5 Snowe Home Beach Towel

They had us at the "wider than a twin bed" part. Save this for your bae-cation when you want to share a sun spot for two. 

BUY IT: $48; snowehome.com.

6 Unniko Towel

Yes, it's technically a bath towel. But when it's this thick terrycloth and that pattern? It's not meant to be hidden in your dark bathroom year-round. 

BUY IT: $57; marimekko.com.

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7 All Around Giant Circle Towel

When you want to have the most 'grammable beach trip ever. 

BUY IT: $68; bando.com.

8 Graffiti Jacquard Cotton Towel

One hundred percent worth it for the rainbow fringe. 

BUY IT: $50; zarahome.com.

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9 Striped Beach Towel

Bold stripes are an eternal summer classic and when it's reversible, it's an instant two-for-one.

BUY IT: $42; baggu.com.

10 Las Bayadas La Lucia Towel

A towel inspired by Mexican textiles to pack on your next trip to Los Cabos. 

BUY IT: $45; lasbayadas.com.

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