Human cello Adele has already broken Taylor Swift's record and introduced the youths to communication devices of the non-iPhone variety, but she (and the internet) will not rest until our hearts are full of nothing but "Hello." (Not complaining.)
In a stroke of brilliance, BBC Radio 1 invited Sir David Attenborough to lend his voice—the same soothing tones that described capybaras frolicking across the brackish wetlands—to the opening scenes of Adele's sepia-toned music video. "Battling against strong winds and the weight of expectation, she's convinced now is her time to strike," he intones. "She, like all pop stars, needs to hunt to survive. But there's a problem. The signal is poor and she hasn't upgraded her handset since 1999. Hashtag flip phone."
A true British institution. But here's the best bit, right before she starts singing: "We are about to witness one of the great phenomena of the natural world. It's important to such a delicate and finely tuned animal that the lighting and the setting [are] just right. And now, it is. The lesser-spotted Adele is about to be everywhere again."
Watch the video here, giggle hysterically, feel the feels, etc.
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