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    1. Fashion
    2. Fall fashion

    HOKA and Tanner Fletcher Take Summer's Ballet Sneaker Trend to New Heights for Fall

    The collaboration just took center stage at New York Fashion Week.

    Julia Marzovilla's avatar
    By Julia Marzovilla
    Published 16 September 2025 In News

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    Hoka Tanner Fletcher Bondi Mary Jane
    (Image credit: HOKA)
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    Nothing puts new sneakers to the test quite like a trial-by-fire at New York Fashion Week. Tanner Fletcher seemingly got the memo: The brand's Spring/Summer 2026 runway show on September 15 included a sneaker collaboration—its first ever—with none other than HOKA. Meet the Bondi Mary Jane, a chunky ballet sneaker hybrid bound to take street style by storm.

    Co-founders Tanner Richie and Fletcher Kasell have historically relied on vintage shoes for their shows. Still, something was always missing from the secondhand selection: "We have a really hard time finding vintage tennis shoes!" Kasell admitted over Zoom a few days before the show.

    As a result, "All of our looks, even the casual ones, have dress shoes," he says. "It’s usually fine, but sometimes we're like, 'Oh, we really need a sneaker here.'" Enter: HOKA. "It was perfect timing, honestly."

    Hoka Tanner Fletcher

    A HOKA ballet sneaker is the perfect accessory to Tanner Fletcher's newest collection.

    (Image credit: HOKA)

    In the Bondi Mary Jane, the iconic Bondi sneaker's original maximalist design wasn't completely abandoned. It was just enhanced for the fashion crowd with a leather upper, metal hardware and mesh detailing, and laces that let you choose your own adventure with the styling. The two colors—all black and a pink-and-red combination—toed the line between being bold and being wearable in everyday life.

    In many ways, the Bondi Mary Jane is all about balance. "Maintaining a formality while remaining casual is really important to us," Kasell says.

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    "This is the perfect marriage of HOKA's identity as a brand that makes things you never want to take off, and then mixing that with styles that are on-trend, fashionable, and cool," adds HOKA's Director of Design, Lifestyle, Chris Hui. "We wanted the shoe to feel genderless and really reflect where we see culture and our lifestyle and the fashion community moving."

    a close-up of the hoka x tanner fletcher sneakers

    A closer look at the Bondi Mary Jane on the Tanner Fletcher runway.

    (Image credit: BFA)

    Those symmetries were on full display within the Bondi Mary Jane's debut show. Set in an unfurnished apartment, it featured the two designers alongside a series of movers wearing the HOKA Bondi Mary Janes, white overalls, and hard hats. Models clad in the label's latest collection and carrying household items like vases, umbrella stands, and pillows, strutted around them as they unpacked under the guise of an unexpected last-minute family visit. The designers' real-life families joined them on-stage at the finale.

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    Darian DiCianno/BFA.com

    A model teamed the Bondi sneakers with a sweet-feeling gingham dress.

    (Image credit: Darian DiCianno/BFA.com)

    The vintage-inspired, romantic Tanner Fletcher classic house codes were all present, taking shape in lace slips, gingham tops with ballooning puffed sleeves, expertly tailored three-piece suits, and pastel-hued knit tops. Sportier notes like nylon track pants and, of course, chunky HOKA sneakers, were sprinkled throughout. In the end, the show itself was a whimsical, playful break from the fashion week norm that contrasted high fashion with high comfort.

    a model on the tanner fletcher runway with hoka sneakers

    Additional looks included the HOKA and Tanner Fletcher sneakers under button-up tops and lace-trimmed shorts.

    (Image credit: BFA)

    The style will officially debut on HOKA website in both the cherry-red and all-black colorways on October 1. Until then, I'll be mentally preparing my outfits: They'll definitely look more balanced with this sneaker in the mix.

    Explore More
    sneakers Fashion Month
    Julia Marzovilla
    Julia Marzovilla
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    Former Fashion E-Commerce Editor

    Julia Marzovilla is the former Fashion E-Commerce Editor at Marie Claire, where she reviewed the latest launches from fashion and beauty brands, finds the best on-sale items around the internet, and interviews experts to find the best products in any category to share with her readers. She also created shopping guides that span every vertical on the site as an expert in everything from the best laptop bags to the best laser hair removal devices.

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