So You're Thinking About Buying a Watch...

With cancelled trips and parties put on hold, another idea to celebrate a milestone is investing in a watch.

street style lfw february 2020
(Image credit: Christian Vierig)

In the spirit of wardrobe shopping (opens in new tab) and working towards buying pieces of quality over quantity, watches (opens in new tab) are a major player. Once was a seen as a status symbol, watches now hold a luxury of another kind: They're a practical, beautifully made tool that doesn’t involve a screen.

For a first-time buyer, watches can be super intimidating. Learning about what makes a luxury timepiece luxurious helps put the price tag in perspective. And so does the cost-per-wear factor. Watches are meant to survive multiple generations while maintaining their value, can the same be said for a pair of designer sneakers?

While shopping for a watch is not ideal while stores are closed, it is the kind of purchase that requires proper planning and time to think through. Narrowing down what best suits one’s personal style as well as considering practicality and longevity, is the first step in watch-hunting. See below for some ideas to help determine what pillars matter to you.

Julia Gall
Julia Gall

Julia Gall is the former Style Director at Marie Claire, covering all things fashion, as well as styling tips, wardrobe upkeep and sustainability. Check her out at @juliasgall.