This Korean Skin Care Innovation Is *Perfect* for Lazy Girls

Take your routine from 20 minutes to 20 seconds.

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I'm a self diagnosed mask-a-holic. I'll take them in any form (sheet, clay, seaweed, mud), any time of day (before work, after work, while I sleep), and have been know to get to events late because I wanted to squeeze every last ounce of serum from my Dr. Jart+ Brightening Infusion Hydrogel Mask (and that takes time!). So I was intrigued, to say the very least, when I heard about splash masks, or "Patting Water Packs," a K-beauty innovation that is exactly what I never knew I needed (but really, should we expect anything less from Korean beauty at this point?).

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Basically, these splash masks are unlike any mask you've tried before, mainly because they come in liquid form and take all of 15 to 30 seconds to use (meaning that I could have been on time to those parties). The masks are a blend of botanical extracts and lactic acid, which helps to re-texturize your skin. To use this mask, you mix about a capful of the stuff with a bowl of water, and then splash (as the name suggests) the mixture on your face for under half a minute, rinse, and boom—you're done. If you are mess-prone or just really not into adding extra dirty dishes to the ever-growing pile in your sink, you can also take the mask into your shower, pour a capful of product into your palms, and pat onto your face for 20 seconds or so. Still confused? The video below shows just how to use the mask, with music, graphics, and all. 

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Now, it sounds great to get the results of a full-on face mask in under a minute, but does it really work? Surprisingly (or maybe not so surprisingly to you K-Beauty devotees), yes! Results included soft, radiant, and glow-y skin, and the masks have been selling out at Blithe Splash Masks come in soothing and healing green tea, (energizing) yellow citrus and honey, and rejuvenating purple berry, with green tea as the fan favorite.   

So, will I be giving up my beloved traditional masks? Not a chance. But these non-mask masks are perfect for a quick beauty boost, pre-party brightening, and when you just would rather spend those 20 minutes attempting to catch up on Game of Thrones.

Shop all Blithe Splash Masks ($48) at

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