Emily Ratajkowski Just Went Blonde for the First Time

A blonde bombshell, indeed!

It's no secret that model and actress Emily Ratajkowski steals the show (opens in new tab) without even trying. Tuesday was no different: Emrata took to Instagram to unveil a hair transformation courtesy of haircare brand Kérastase (opens in new tab). The natural brunette popped up on our timelines showing off her new face-framing blonde layers in an effortlessly gorgeous video with the short and sweet caption: "BLONDE." Later, Emrata followed up the video with a series of jaw-dropping photos of the new dye job.

The 29-year-old supermodel is no stranger to switching up her hair. Whether she's cutting her own bangs in quarantine or rocking rose gold locks (opens in new tab), Emrata isn't afraid to experiment. Apparently, she's been gearing up for this major hair switch up for quite some time, according to the Global President of Kérastase, Rosa Carrico: "We planned it for so many months and now finally did it!! Love how we embark on these adventures together," said Carrico on Instagram. Emrata has been a spokesmodel for the brand since 2018.

A post shared by Emily Ratajkowski (@emrata) (opens in new tab)

A photo posted by on

Kérastase detailed the products behind the hair transformation: "She can get fiber healing and anti-brass actions with Bain Ultra-Violet. Then she treats her hair with Cicaflash to restore sensitized hair and prevent breakage. And last but not least, fortify and protect your hair fiber with Cicaplasme," explained in a post by the brand.

Looking to go blonde or simply maintain your summer-perfect blonde hair? Shop our favorite products from Kérastase's Blond Absolu product line.

For more stories like this, including celebrity news, beauty and fashion advice, savvy political commentary, and fascinating features, sign up for the Marie Claire newsletter

subscribe here (opens in new tab)


Marie Claire Logo

(Image credit: Marie Claire)

Chelsea Hall is the Assistant Fashion and Beauty Editor at Marie Claire, where she covers celebrity style, fashion trends, skincare, makeup and anything else tied into the world of fashion and beauty