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Buffalo Plaid Is the Print You Need for Fall

Tailored silhouettes take this rugged backyard staple to the streets.

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Gallery Stock

Whether you're spending the weekend leaf peeping in the wilderness or you're hitting up brunch downtown, buffalo plaid is a where-it-anywhere kind of print— and one of the very reasons we love it most. Sport it on a button down paired with flare jeans for apple picking, or on a trench with flats for your weekend errands. Bonus! The print is a hit in basically any color. Here, Andrea Cane, creative director of the iconic Woolrich brand, explains exactly why buffalo plaid should have a place in your fall wardrobe.

Marie Claire: When did the term “buffalo plaid” originate?

Andrea Cane: We believe that the name originated in 1850 when a Woolrich Woolen Mills designer created the checked shirt and named the pattern after his herd of pet buffalo.

MC: How has buffalo plaid evolved?

AC: From authentic Americana to the punk movement, every fashion era has found a home for the pattern, which ensures its long-lasting legacy. Ralph Lauren circa the ’80s and ’90s is a good example of a modern interpretation, but the Dior Fall 2019 show also offered a fresh perspective on how to incorporate buffalo plaid without it feeling overwhelming. It refuses to be pigeonholed in any fashion family.

MC: Why is it having a moment now?

AC: Buffalo plaid is iconic, authentic, and anticonformist, which are all elements that coincide with the culture of fashion.

MC: Why is it a worthy investment?

AC: The beauty of buffalo plaid lies in its longevity; it’s as wearable in the mountains as it is in a concert hall, and it doesn’t lack attitude. It’s a personal pattern that expresses whatever the wearer wants to convey.

Ready to wear it right now? Shop our favorite picks, below.

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Tatum Oversized Checked Cotton Blazer
Courtesy
Mara Hoffman modaoperandi.com
$495.00
Fringed Check Shirt
Courtesy
Nº21 farfetch.com
$510.00
Beck Buffalo Check Hooded Coat
Courtesy
Rag & Bone saksfifthavenue.com
$850.00
Buffalo Check Pullover
Courtesy
Lucky Brand nordstrom.com
$44.75
Oversized Checked Wool Coat in Yellow
Courtesy
Alexa Chung modesens.com
$445.00
Women's Gentry Coat
Courtesy
Woolrich woolrich.com
$495.00

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This article appeared in the September 2019 issue of Marie Claire.

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