Jennie Throws a High-Fashion Holiday Party for Pets in Jacquemus' New Campaign

'Tis the season!

jennie jacquemus holiday campaign 2023
(Image credit: Courtesy of Jacquemus)

Jennie Kim (a.k.a. Jennie Ruby Jane, a.k.a. Jennie of Blackpink) has become one of the global fashion community's favorite stars over the past few years. Her collaborations with brands including Chanel (she has been a global ambassador for the luxury house since 2021 and holds the moniker "Human Chanel") and Calvin Klein (she designed a capsule collection earlier this year) have shown her aptitude for fashion and her penchant for folding current trends into her own timeless personal style. Plus, whenever she's the face of a campaign, there's a good chance that the images will include some fun innovative elements.

This year, Jennie is the face of Jacquemus' "Guirlande" holiday collection. A luxe holiday party is a standard theme for brands' winter campaigns, but rather than filling their holiday 2023 campaign with tons of models, Jacquemus and Jennie chose to throw a bash full of furry friends. The lively photos showcase the international fashion star as she bonds with several adorable dogs over the festive silver and gold accessories. In addition to the eye-catching accessories, the singer's wardrobe for the shoot includes several winter-y minidresses as well as some stylish green and red coordinates.

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

In one standout image, Jennie poses for a selfie with an eager canine companion while she's dressed in a fun red beaded look and shiny metallic silver flats with red ribbon Mary Jane straps. The pup must have taken a liking to the shoes, 'cause another pic shows the model and the pup sitting face to face wearing the same footwear. (The stare down definitely gives, "One of us has to change," vibes.) The brand also shared some behind-the-scenes clips from the shoot on Instagram, showing that the singer (who's a dog mom herself, to a Pomeranian named Kuma) has lots of fun with her co-stars.

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

The "Guirlande" collection is comprised of trendy clothing pieces utilizing the classic holiday colors of deep green, gold, bright red, and silver, combined with cozy knit and fur detailing. There's also a range of accessories, from the brand's signature mini bags, to cozy hats and scarves, and even games like Jenga and a deck of cards that you can grab just in time for your own holiday parties.

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

jennie jacquemus holiday campaign 2023

(Image credit: Courtesy of Jacquemus)

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Contributing Culture Editor

Quinci is a Contributing Culture Editor who writes pieces and helps to strategize editorial content across TV, movies, music, theater, and pop culture. She contributes interviews with talent, as well as SEO content, features, and trend stories. She fell in love with storytelling at a young age, and eventually discovered her love for cultural criticism and amplifying awareness for underrepresented storytellers across the arts. She previously served as a weekend editor for Harper’s Bazaar, where she covered breaking news and live events for the brand’s website, and helped run the brand’s social media platforms, including Instagram, Facebook, and Twitter. Her freelance writing has also appeared in outlets including HuffPost, The A.V. Club, Elle, Vulture, Salon, Teen Vogue, and others. Quinci earned her degree in English and Psychology from The University of New Mexico. She was a 2021 Eugene O’Neill Critics Institute fellow, and she is a member of the Television Critics Association. She is currently based in her hometown of Los Angeles. When she isn't writing or checking Twitter way too often, you can find her studying Korean while watching the latest K-drama, recommending her favorite shows and films to family and friends, or giving a concert performance while sitting in L.A. traffic.