Wait...Is 'Reputation' (Taylor's Version) Being Announced at the Grammys?

The Swifties have been gathering clues.

Taylor Swift
(Image credit: Getty Images)

Swifties are known for two things: selling out arenas worldwide in record time, and putting together Easter eggs to hatch very plausible fan theories. And no theory has been more hotly discussed lately than the one that predicts Swift will announce Reputation (Taylor's Version) is arriving soon at the 2024 Grammy Awards. Fans have uncovered little clues dropped around the internet, and I personally believe that this theory is going to come true.

Swift has previously said that Easter eggs can appear in every way, from the clothing she wears to the way her Instagram grid aligns—and Swifties across the internet have taken note. Eagle-eyed fans noticed that the singer changed her Instagram profile picture to a black-and-white version of her Midnights album cover today, aligning with the black-and-white palette of her Reputation era.

Speaking of Instagram, several celebrities in Swift's circle have been also changing their profile pictures to black-and-white snaps. The list includes famous squad members like Gigi Hadid and boyfriend Travis Kelce. Oh—and her official website has been down for a few hours now. It only displays a completely black screen with an error message. Could that be because the old Taylor(Swift.com) can't come to the phone right now?

On the fashion front, Swift has been wearing a few Reputation-inspired looks as of late, the most high-profile of which was her stunning green Gucci dress on the 2024 Golden Globes red carpet. Dare we say that it makes her look like a...snake?

Taylor Swift golden globes

Taylor Swift potentially dropped a 'Reputation' teaser at the 2024 Golden Globes.

(Image credit: Getty Images)

Easter eggs can come off the red carpet, too. Swift was also recently snapped by photographers in New York City on a dinner date with her best friend Blake Lively wearing a velvet green mini dress and a pair of brown knee-high boots emblazoned with a set of snakes. Very on-theme!

Blake Lively wearing a colorful striped sweater with a suede skirt and orange heels and Taylor Swift wearing a green velvet dress with brown boots

She's brought the Reputation vibes to her off-duty looks too, like this green velvet dress.

(Image credit: Getty Images)

The "Anti-Hero" singer Swift is nominated for six awards tonight including Record Of The Year, Album Of The Year, and Song of the Year. (Casual.)

The singer won't be performing tonight, though, as she's set to kick off the international legs of her record-breaking Eras Tour in Tokyo this week (the same place that the Reputation tour ended all those years ago, by the way.)

Despite the no-performance memo, Swift arrived on the red carpet wearing a very Reputation-inspired look, only furthering the rumors that she'll have some major news to share tonight. The singer arrived at the Grammys right as the carpet was about to end (iconic) wearing a white custom Schiaparelli gown complete with black opera gloves and plenty of easter egg-filled jewelry. Most notable of her accessories is a chic watch choker set to midnight. The singer arrived with a special guest—not her boyfriend, Travis Kelce—but fellow A-lister Lana Del Rey.

Lana Del Rey and Taylor Swift

(Image credit: Getty Images)
Julia Marzovilla
Fashion E-Commerce Editor

Julia Marzovilla is the Fashion E-Commerce Editor at Marie Claire, where she reviews the latest launches from fashion and beauty brands, finds the best on-sale items around the internet, and interviews experts to find the best products in any category to share with her readers. She also creates shopping guides that span every vertical on the site as an expert in everything from the best laptop bags to the best laser hair removal devices.

In her near decade of experience, Julia has both written for several top outlets in the E-Commerce space and worked at major fashion labels. Prior to joining the Marie Claire team, she contributed similar shopping stories to sites such as Bustle, InStyle, The Zoe Report, Who What Wear, and worked as the Trending Fashion and News Writer STYLECASTER. You can find her across the internet at @JuliaMarzovilla. In real life, you can find her creating shopping guides for her friends, cooking or baking in her too-small kitchen, or buying tickets for the next time Harry Styles is in town.

Julia has a Bachelor’s degree in English with a minor in Journalism from Loyola Marymount University in Los Angeles, California. She lives in New York City, her hometown.