The 13 Drugstore Beauty Buys That Were Too Good to Be True in 2016

What a time to hit the aisles.


Ah, 2016, you've been one for the books and not in a good way—save for cosmetic relief by way of the drugstore. From cheaper-than-today's-Seamless-lunch hair potions to eyeliners that cost a fraction of the $$$ ones, yet yield the exact same results, we've sought solace in beauty offerings that don't break the bank. Here, find all this year's drugstore drops we can't face 2017 without.

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1 Dove Refresh + Care Detox and Purify Dry Shampoo

While we appreciate the cleansing properties of a dry shampoo, it's equally important that it amp up our greased-down strands. With a lovely scent, and sans white residue, this formula sops up oil at the roots for blowout-like bounce.

Dove Refresh + Care Volume and Fullness Dry Shampoo, $4.49;

2 CoverGirl's Nudes TruNaked Eye Shadow Palette

We love an Urban Decay Naked palette as much as the next woman, but you can't beat the price or accessibility of this gorgeous range of richly-pigmented brown and beige shadows, as well as shimmery highlighters.

CoverGirl's Nudes TruNaked Eye Shadow Palette, $11.99;

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3 Garnier Micellar Cleansing Water All-In-1 Makeup Remover and Cleanser

Ever since the French woman's longtime beauty secret, micellar cleansing water, landed stateside, the soap-free, non-rinse method has been our go-to for drawing out every last bit of makeup and dirt from the skin. We love Garnier's elixir as it's gentle and never leaves the skin feeling dry or too tight.

Garnier Micellar Cleansing Water All-In-1 Makeup Remover and Cleanser, $8.99;

4 e.l.f. Hydrating Bubble Mask

It's our firm belief that adding fizz and foam to the mix makes masking more fun, and this tingly, moisture-packed gel formula provides a deep clean you can see while leaving the skin silky smooth.

e.l.f. Hydrating Bubble Mask, $14;

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5 L'Oréal Paris Voluminous Liner Noir Liquid Eyeliner

We live and die by an ultra-fine-tipped liquid liner that's smooth, highly-pigmented, and doesn't skid on the skin. Ever since Sir John waxed poetic about it, this has been the one.

L'Oréal Paris Voluminous Liner Noir Liquid Eyeliner, $7.99;

6 L'Oréal Paris True Match Lumi Cushion Foundation

If you don't have a cushion compact in your handbag at this very moment, you're doing yourself a disservice. From the ease of having liquid foundation just a press-of-the-cushion-compact away for midday touch-ups, to this formula's buildable texture, which is long-lasting and feels lovely on the skin, this is as good as it gets—both inside and outside the drugstore.

L'Oréal Paris True Match Lumi Cushion Foundation, $16.99;

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7 Maybelline Loaded Bolds Lipstick

As far as ultra-vivid mattes go, there isn't a color range more drool-worthy than the Loaded Bolds range. From out-there shades, like "Wickedly White" and "Sapphire Siren," to the ultra-wearable "Orange Danger " (Gigi Hadid is a fan) and "Nude Thrill," we want each one perched on our vanity at all times.

Maybelline Loaded Bolds Lipstick, $7.49;

8 Maybelline Face Studio Master Strobe Stick

If I had a $1 for every time a fellow beauty editor raved about this highlighter stick… From the soft, shimmery, and copper-tinged champagne finish to the creamy, lightweight, non-greasy formula, it's better than most of the $$$ stuff. Seriously.

Maybelline Face Studio Master Strobe Stick, $7.99;

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9 NYX Color Correcting Concealer Palette

Color correcting is the key for a custom, flawless base and this palette not only has a wide-range of universally-flattering colors for concealing, but the lightweight creamy formula goes on smooth and crease-free.

NYX Color Correcting Concealer Palette, $11.99;

10 Suave Professionals Coconut Infusion Shampoo and Conditioner

Are these prices even real?! Infused with pure coconut oil (which smells amazing, let us just say) this shampoo and conditioner system makes good on its promise of visibly-healthier hair in just three washes. We've done the legwork.

Suave Professionals Coconut Infusion Shampoo ($2.99) and Conditioner ($2.99);

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