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    1. Fashion

    The Victoria's Secret Fashion Show Models Demonstrate What an Inclusive Runway Looks Like

    No fashion show has ever been perfectly representative. But the once-beleaguered mall brand is taking strides other brands could learn from.

    Halie LeSavage's avatar
    By Halie LeSavage
    Published 16 October 2025 In News

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    curvy models on the 2025 victoria's secret fashion show runway
    (Image credit: Getty Images)
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    Here's an observation from the 2025 Victoria's Secret Fashion Show that would have seemed impossible in 2005: This year's runway cast was more inclusive than the entirety of fashion month.

    The annual lingerie spectacle, reintroduced in 2024 after a five-year hiatus (and lots of controversy), used to be known for million-dollar "Fantasy" bras, back-bending faux wings, and women who fit an extremely narrow mold. When the show returned last year, it came with a promise that its "Angels" would look more like the shoppers who buy bras and panties down on earth in its over 1350 stores. The lineup was still otherworldly beautiful, but definitely more diverse.

    The Victoria's Secret Fashion Show doubled down on its promise when announcing its 2025 lineup, models ranged from pro-athletes and Olympians to social media stars and working fashion moms—plus, the most curve representation of any runway this year.

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    Staged in Brooklyn, New York on Wednesday night, the show opened with a nine-months pregnant Jasmine Tookes; continued with modern-day supers Paloma Elsesser and Ashley Graham; and introduced Barbie Ferreira and Precious Lee to the glossy VS runway.

    models on the 2025 Victoria's Secret Fashion Show runway

    Jasmine Tookes opened the 2025 Victoria's Secret Fashion Show, while nine months pregnant.

    (Image credit: Getty Images)

    models on the 2025 Victoria's Secret Fashion Show runway

    Paloma Elsesser wore two looks during the Victoria's Secret Fashion Show.

    (Image credit: Getty Images)

    models on the 2025 Victoria's Secret Fashion Show runway

    Ashley Graham walking in the Victoria's Secret Fashion Show.

    (Image credit: Getty Images)

    In a surprising development, the 2025 Victoria's Secret Fashion Show stands in stark contrast to the dozens of Spring 2026 runways that just wrapped in New York, London, Milan, and Paris, where representation of mid- and plus-size models hit all-time lows, according to Vogue Business's semi-annual size inclusion study. Only 0.9 percent of 9,038 looks shown were plus-size; two percent were mid-size.

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    When models like Graham or Elsesser walked for major brands during the official season, they were often the only women above a size 2 on the roster. Those rare castings end up feeling like tokenization—checking a box to have at least someone who's curvy without weaving inclusion into the overall vision of the brand.

    At the Victoria's Secret Fashion Show, however, models of varied sizes appeared in every segment. Devyn Garcia, Emeline Hoareau, and Ashlyn Erickson, joined Lee, Ferreira, Graham, and Elsesser on the runway. Size inclusion wasn't the only way the runway cast evolved from its late-1990s origins, either: Models from the original Victoria's Secret lineup returned, well into their 40s and motherhood; Alex Consani, who debuted as one of the brand's first transgender models last year, returned, too. LGBTQ representation also ranged from newcomers Quen Blackwell and Ferreira, to Stella Maxwell and performer Madison Beer.

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    models on the 2025 Victoria's Secret Fashion Show runway

    Devyn Garcia's first Victoria's Secret Fashion Show look.

    (Image credit: Getty Images)

    models on the 2025 Victoria's Secret Fashion Show runway

    Emeline Hoareau at the Victoria's Secret Fashion Show.

    (Image credit: Getty Images)

    Precious Lee walking the 2025 Victoria's Secret Fashion Show

    Precious Lee walks the 2025 Victoria's Secret Fashion Show.

    (Image credit: Getty Images)

    And while some fashion shows might extend a casting offer to a curvier model, but cover her up in a high-neck trench coat while everyone else wears naked dresses, Victoria's Secret gave everyone the same bombshell treatment, blowouts, glittery lingerie, et al. Everyone who wanted to wear one of creative director Adam Selman's ombré slips or crystalline teddies wore one.

    models on the 2025 Victoria's Secret Fashion Show runway

    Barbie Ferreira made her Victoria's Secret debut in the Pink-dedicated segment.

    (Image credit: Getty Images)

    models on the 2025 Victoria's Secret Fashion Show runway

    Devyn Garcia in her second of two Victoria's Secret Fashion Show looks.

    (Image credit: Getty Images)

    a model on the Victoria's Secret Fashion Show runway wearing a pink t shirt and sweatpants

    Ashlyn Erickson at the Victoria's Secret Fashion Show.

    (Image credit: Getty Images)

    Size diversity had been lacking in the international fashion week circuit, especially as houses toyed with trends like panniers and hoop skirts that exaggerated smaller bodies. In light of last night's show, the discrepancy between the shape of the clothes and the women who predominantly model them is even harder to ignore.

    No runway show is ever going to be perfectly representative, but at least one is making a continuous effort and improving each year. If an event like the Victoria's Secret Fashion Show can finally make strides, what's everyone else's excuse? As much as the fashion crowd loves nostalgia, it's not 2005.

    models on the 2025 Victoria's Secret Fashion Show runway

    The Victoria's Secret Fashion Show finale.

    (Image credit: Getty Images)
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    Halie LeSavage
    Halie LeSavage
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    Senior Fashion News Editor

    Halie LeSavage is the senior fashion news editor at Marie Claire, leading coverage of runway trends, emerging brands, style-meets-culture analysis, and celebrity style (especially Taylor Swift's). Her reporting ranges from profiles of beloved stylists, to exclusive red carpet interviews in her column, The Close-Up, to The A-List Edit, a newsletter where she tests celeb-approved trends IRL.

    Halie has reported on style for eight years. Previously, she held fashion editor roles at Glamour, Morning Brew, and Harper’s Bazaar. She has been cited as a fashion expert in The Cut, CNN, Puck, Reuters, and more. In 2022, she earned the Hearst Spotlight Award for excellence in journalism. She holds a bachelor’s degree in English from Harvard College. For more, check out her Substack, Reliable Narrator.

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