Diet Prosecco Is Coming to Supermarkets
Hell yes.
Good news for drinkers who like to be careful with calories; diet Prosecco is coming to a supermarket near you.
Thomson & Scott, a specialist in low-calorie wines, launched the first "skinny Prosecco" at U.K. department store Selfridges earlier this year and, thanks unprecedented levels of demand, the drink could be coming to UK supermarkets next spring, the Telegraph reports.
Demand for the healthier version of the drink is said to have grown due to the recent trend for clean eating and the government's crackdown on sugar consumption. While a bottle of regular Prosecco contains around 12-15g of sugar per liter, the new diet version has half that amount, with around 7g per liter. In comparison, a 355ml can of Coca-Cola contains around 39g of sugar.
This reduction in the potentially harmful ingredient is a powerful selling point for the drink's founder Amanda Thomson, who was raised on a no-sugar diet.
"My mission is to be completely open about what we're drinking and cut sugar where it's not needed," she states on the brand's website. "We're not counting calories, but we share them for transparency. My mission is for us to drink better and cleaner."
The diet fizz currently costs £17.99 at Selfridges (that's about $23 for all you Americans). The Thomson & Scott Skinny range also includes a diet Grand Cru Brut and Rose, which is £330 for a case of six bottles.
There's no confirmed date for the arrival of this new drink in supermarkets, but if recent rumors of a Prosecco shortage are anything to go by, this healthy alternative is sure to go down well.
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