The Kardashian Sisters Expand Their Ever-Growing Empire
Today, hair products. Tomorrow, world domination.

They've konquered the fashion world with their DASH stores and Kardashian Kollection clothing line, but that's not enough for sisters Kim, Khloe and Kourtney. They've recently announced their next entrepreneurial endeavor: a foray into the world of hair kare. The klan is teaming up with beauty company Farouk Systems Inc. to create Kardashian Beauty, a line of styling products, as well as hair tools and accessories.
The line's products are born both from the desires of Kardashian fans as well as the sisters themselves, they said in a joint statement (because they do everything together, obviously). "Our personal desire for healthy, beautiful hair, and hands-on product development has allowed us to design products we felt were missing in the market," they said.
The sisters do have some pretty luscious locks. If their new beauty line leaves our tresses looking anything like theirs, we might be tempted to "konvert" upon the line's release next spring.
Related:
The Most Insightful Kim Kardashian Quotes
Kim Kardashian and Elizabeth Taylor, Two Women Who'll Never Apologize for Their Success
Kimye Partied With Celebs Galore in Ibiza This Weekend
Stay In The Know
Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

I'm an Associate Editor at the Business of Fashion, where I edit and write stories about the fashion and beauty industries. Previously, I was the brand editor at Adweek, where I was the lead editor for Adweek's brand and retail coverage. Before my switch to business journalism, I was a writer/reporter at PEOPLE.com, where I wrote news posts, galleries and articles for PEOPLE magazine's website. My work has been published on TheAtlantic.com, ELLE.com, MarieClaire.com, PEOPLE.com, GoodHousekeeping.com and in Every Day with Rachael Ray. It has been syndicated by Cosmopolitan.com, TIME.com, TravelandLeisure.com and GoodHousekeeping.com, among other publications. Previously, I've worked at VOGUE.com, ELLE.com, and MarieClaire.com.
-
I Tried Kate Middleton's Surprisingly Simple Morning Routine
My results were hit or miss—but the princess is on to something with one step.
By Kristin Contino
-
Meghan Shares Photos of Archie and Lilibet's Vibrant Red Hair
The little royals most definitely take after dad Prince Harry.
By Amy Mackelden
-
Former Royal Nanny Opens Up About George, Charlotte, and Louis
"You see how grounded they really are."
By Amy Mackelden
-
Eva Mendes and Ryan Gosling Introduce the "Newest Member" of Their Family
"I'm crazy about her and excited to share life."
By Amy Mackelden
-
Jennifer Garner Is Reportedly Ready to Cut Ties With Jennifer Lopez, Unless Their Kids Are Involved
"Her friends feel she shouldn't have allowed herself to get so involved."
By Amy Mackelden
-
Hailey Bieber Shares Her First Photo of Baby Son Jack Blues Since Giving Birth—See the Sweet Shot
So freaking cute.
By Quinci LeGardye
-
Actors Who Are Nothing Like Their Most Iconic Characters
Talk about awards-worthy, transformative performances.
By Katherine J. Igoe
-
The Question on Everyone's Lips: Did Beyoncé Skip the 2024 MTV VMAs?
It's been a few years since she last graced the carpet with her presence.
By Kelsey Stiegman
-
Why Isn't Selena Gomez at the 2024 VMAs?
Her absence became even more noticeable after her bestie Taylor Swift showed up.
By Hanna Lustig
-
Jennifer Lopez Thought Ben Affleck Was a "Changed Man" But Being Married to Him Was "Impossible"
"Friends think he is selfish, sullen, impossible to please most of the time and negative."
By Amy Mackelden
-
Sarah Hyland and Adam Devine Play 'How Well Do You Know Your Co-Star?'
The 'Modern Family' stars reunited for the 'Pitch Perfect' spinoff series.
By Brooke Knappenberger