In Which People Are Told Seth Rogen Is Dead...While He Films Their Reactions

Most meta prank ever?

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Seth Rogen just beat Ashton Kutcher at his own game (that game being PUNK'd), and pulled off the best prank 2016 has seen. The premise? Rogen dressed as one of Billy Eichner's cameramen and followed him around for an episode of Billy on the Street, in which Eichner asked people how they felt about Rogen's recent death. (The joke being that Rogen is not, in fact, dead.)

What follows is completely awkward and incredibly amazing.

No words.

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