The Sephora Savings Event Is Here—Here's What I'm Buying For My Curly, Color-Treated Hair
I'm stocking up.
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The Sephora Savings Event is quite possibly the best time of year to stock up on all the hair products you love, and even some newer things you've been eyeing from afar. My type 4 hair is color-treated, so I'm solely focused on snagging all the products necessary to keep it healthy and moisturized.
Here's how the sale works: it begins on April 10 and will run through April 20, so if you're a Rouge member, you have ten days total to save on your favorites. Using the code "SPRINGSALE," Rouge members can shop at a 20 percent discount, while Insiders and VIBs can begin shopping on April 14, getting ten and 15 percent off, respectively.
This means that there will be tons of products to sort through come sale time, and if you're focused on hair maintenance as well, allow me to talk you through a handful of the items that'll be in my cart this week. From rich conditioners to hydrating shampoos, read ahead to take a look at all the hair products worth considering during the 2026 Sephora Savings Event.
The Shampoos
A good shampoo should be the foundation of any haircare routine, curly hair or not. The best kinds will clear up any leftover product residue, oil, or flakes and dandruff sitting on your scalp without drying out your strands in the process. As of late, these have been a few of my favorites.
If you frequently use styling products like oils, creams, foams, or butters, an occasional detox cleanse (or clarifying shampoo) is necessary. This one from OUAI is one of the best out there—just make sure you follow up with a hydrating shampoo and conditioner, since this cleanser really does get everything off the hair.
Oribe released its Eternal Curls lineup back in January, and if you haven't tried it yet, the shampoo is a must-grab during the sale event. It uses a blend of amino acids and polymers to gently cleanse the hair while detangling, strengthening, moisturizing, and preventing breakage.
The Conditioners
When I want my routine to be simple, I like to limit myself to just using shampoo and conditioner on wash day—sometimes it's really all you need if you're washing consistently. My go-tos are moisture-rich formulas that have great slip and work wonders on my often-dry curly hair.
If you know you at least one thing about me, it should be that I'm Briogeo's number one fan. I've sung the praises of just about every one of the brand's products thus far, but this simple conditioner is one of my all-time favorites. A small amount of this really goes a long way (especially when it's mixed in with water) and my curls have felt softer and more hydrated after just one use. You also can't beat the fact that it comes in such a large bottle for the price.
Ouidad is another one of my favorite curl-specific brands, and this conditioner targets tighter curls. In addition to being a great moisturizer, it also works pretty well as a detangler. Just add a generous amount to your hair when it's soaking wet after shampooing.
The Masks
Conditioners can moisturize pretty well on their own, but sometimes you'll need something a little more heavy duty. These masks come in handy for when your ends are weak and brittle, when your hair is dryer than normal, when color-treatments are doing a number on your hair, or all of the above.
You know how a dermatologist will tell you that hyaluronic acid and squalane can prevent moisture loss in your skin and even provide barrier support? Well, they're both the star ingredients in this moisturizing mask from amika, and that's exactly how they work here, too. Just using this treatment in your routine once for ten minutes will give you fully moisturized strands for days.
The Tools
I'm not saying that a hair tool has to be expensive to be good, but some of the best ones out there will certainly put a dent in your pocket. If there's anything you've been eyeing for a while but haven't pulled the trigger on because of the steep price, now's as good a time as any make it happen.
This is the styling tool of all styling tools, and now it even comes with attachments for curly, wavy, and coily hair, too. It's a great investment since it dries wet hair pretty quickly and allows you to achieve a handful of different styles without using an extreme amount of heat.
The Extras
Consider these to be the products that aren't necessarily essential in every routine, but they're nice to have, depending on what your overall needs are.
Dr. Groot is a standout Korean haircare brand that focuses on all things growth. This hair thickening serum has a roll-on applicator that doesn't drip or leak, and it takes the messiness out of putting hair serum on your scalp. Just click the button at the bottom of the pen to distribute the product.
I use this styling mousse for twist-outs on occasion, and it gives me incredible results while defining my curls with little to no flaking or residue.
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Danielle Jackson is the senior beauty writer at Marie Claire. She has nearly a decade of experience covering beauty, lifestyle, and entertainment and was previously the senior beauty editor at Women's Health, where she thoughtfully covered topics related to skincare, haircare, aesthetics, and wellness. Before that, she spent three years as an assistant beauty editor at PS, and in the years since, her work has appeared in titles like Vogue, InStyle, Glamour, and more. Danielle graduated from the University of Georgia with a BA in English, and has lived in Brooklyn for almost ten years. When she's not writing, you can find her reading romance novels and talking about sunscreen. You can find her on Instagram @danielleknecole.