Today Is a Good Day: Beyoncé's Athleisure Line Has Arrived

Wake up [put on Beyoncé's Ivy Park clothes], flawless.

BIG news this morning: Beyoncé, your queen, is officially launching her own fashion line―not a collaboration line, as many celebs have done before her, but instead producing her very own Bey-originals. 

The name of the line is IVY PARK and the goods (which, will undoubtedly be goooood, because Beyoncé) won't actually be available on Bey's website―instead you'll be able to purchase the designs at Net-a-Porter, Topshop, and Nordstrom.

Bey also announced the news on Instagram, captioning her photo @weareivypark, whose landing page links to the brand's website ivypark.com.

View this post on Instagram

@weareivypark

A post shared by Beyoncé (@beyonce) on

The brand is a joint venture with Sir Philip Green, who's chairman of Arcadia Group, which owns Topshop, Topman, Miss Selfridge, and other retailers.

As for what the stuff actually looks like? Athleisure to the Beyoncé-th degree. And, of course, ***flawless.

Follow Marie Claire on Instagram for the latest celeb news, pretty pics, funny stuff, and an insider POV.

Advertisement - Continue Reading Below
More From Celebrity