It’s not a particularly joyful period to reflect on, but let’s rewind to two years ago. Peak pandemic, when reality was unrecognizable and the future was uncertain, we all needed a win. That win came in the form of loungewear. Consisting of coordinating sweatsuits (opens in new tab) and tie-dye hoodies that offered both physical and emotional comfort, the cozy clothing niche initially formed as a sartorial coping mechanism. But fast forward to now, where the best loungewear brands offer pajamas, sweatpants (opens in new tab), loungewear sets, and luxe leggings you’ll happily take for a spin outside the house, and it’s become a full-blown, legitimate fashion category.
Ahead, we honor the comfort-forward category by compiling some of our favorite loungewear for women, including labels like Softwear (opens in new tab), which makes ultra-soft loungewear in New York, and LESET, a line dedicated to offering effortless pieces for the modern woman. Scroll onward to discover your new favorite places to turn to for affordable cashmere sweaters and elastic waist bottoms that'll make you vow to never wear "hard" pants ever again.
Dedicated to offering high-quality wardrobe staples at affordable price points (take a look at its ethically-made cashmere offerings), Quince is where to turn if you're looking to restock your go-to essentials without demolishing your budget. The accessible luxury brand only partners with factories that meet its ethical guidelines and sustainable tenets, too.
California-based brand Richer Poorer creates pieces that are the perfect balance between the basics you know and love (and live in) and those special pieces that you only pull out when you want to feel extra cozy. The brand sells everything from intimates to dresses that are designed with a laidback sensibility.
PANGAIA describes itself as a "materials science company" that designs pieces that are meant to be lived in. The brand's line of sweatshirts, sweatpants and more are all created using bio-based and recycled materials and are dyed using organic, botanical dyes. The pieces are even made with antibacterial peppermint so that they stay fresher for longer.
Calvin Klein is a brand that hardly needs any introduction. Its aesthetic feels inherently tied to a laidback '90s supermodel attitude but done in a way that feels very 2023. Peruse its new loungewear offerings, like fuzzy sweatsuits and sweater dresses, and refresh your underwear drawer with its iconic briefs and bralettes while you're at it, too.
Sundry combines a French sartorial sensibility with a laid-back Californian approach—Founder Matthieu Leblan was born in Aix en Provence before moving to southern California. The resulting line features a series of washed-out and sun-drenched hues and patterns.
Comme Si is designed for women who secretly love to lounge around the house in men's boxers. Its range of boxers and luxe-feeling socks will make you never want to put actual clothes on again.
Barefoot Dreams may have earned its celebrity approval thanks to its range of blankets and robes, but the brand has way more to offer by way of cozy loungewear. The CozyChic Lite® Ribbed Midi Dress, for instance, works for day or nighttime wear.
Back in 1986, Michael Stars’ co-founders Michael Cohen and Suzanne Lerner set out to create a line of tees and tanks that would last a lifetime. The brand has since expanded and now creates a complete range of bottoms, dresses, jumpsuits, and more. Even better, over 85 percent of Stars’ products are made in Los Angeles.
If you’re sick of wearing your favorite black hoodie or your classic grey sweatpants on a daily basis, it’s time to check out Los Angeles-based brand Cotton Citizen. The family-run label takes pride in its range of luxe, sustainable lounge- and knitwear, all of which are available in a range of saturated hues—plus a few neutrals, of course!
Founded in 2017, Bluesalt sustainably produces all of its pieces in Los Angeles, California. The brand uses Tencel Modal Fibers to create what they’re calling the softest fabric on earth, and each product is shipped to you using minimal-waste materials. Oh—and the pieces are all totally machine washable, so there’s no need to be too precious about when (or how) you wear them.
Ever woken up in the middle of the night choked by your tank top or with your underwear riding up? Lunya is here to save you from all that tossing and turning. They've developed their own fabrics with straps that don't fall down, briefs that won't slide up, and silk pajamas that are breathable and won't be ruined in the wash.
Affordable cashmere? Say no more. Leimere creates cashmere-infused knit separates and sets that are meant to be lived in. The brand is able to supply its customers with the lux and comfy loungewear they're looking for by being a direct-to-consumer brand.
Inspired by the outdoor Cali lifestyle, Vuori integrates fitness, surf, sport, and art into every piece of apparel. Wear their creations surrounded by nature or amongst the bustling city streets.
Started by two former fashion editors on a mission to create dreamy sleepwear, Sleeper has everything from feathers to ruffles and the softest linens around. It's lounge-ready and fashion girl-approved.
Eberjey started as a lingerie brand but has grown into a well-known lifestyle brand that sells sexy and timeless pajamas, loungewear, and swimwear. Their loungewear consists of capsules—like the Georgia collection that's sophisticated and cozy or the Finley collection that's both effortless and sultry.
Valuing both simplicity and sustainability, Skin's goal is to create versatile clothing for women that toes the line between leisurewear and ready-to-wear. Basically, pieces from the loungewear brand are built to feel like a second skin.
Made in Spain, Babaà makes premium knitwear for women and kids. All of Babaà's colorful and comfy knitwear is created from 100 percent natural materials, all sourced from local herders and farmers. Their designs are brought to life by local Spanish craftswomen who create silhouettes that are relaxed, timeless, and will stay with you season after season.
Softwear is a female-owned company that makes quality basics that are sustainably made in New York. Softwear uses a combination of natural fibers and non-toxic materials to make a fabric that eliminates any of that annoying pilling and makes you feel like you're wrapped in a cloud.
Baserange's minimalist designs focus on clean lines and easy-to-wear styles. Pieces are crafted from natural fibers and recycled materials to help minimize the environmental impact of new collections.
SKIMS size-inclusive shape and loungewear brand is focused on creating a new generation of leisurewear. The brainchild of Kim Kardashian, the brand has amassed a cult social following.
After 20 years in the fashion industry, Sanaz Gera started Oyun, an elevated and ethically made loungewear brand. From Oyun's popular ribbed-knit skirt to the tunic hoodie, the entire collection is made from natural fibers and can be mixed and matched, making for the ultimate travel uniform.
Inspired by her husband's oversized wardrobe, founder Joah Brown wanted to start a leisurewear brand for women that was comfortable and modern. Based in Los Angeles, Joah Brown makes sexy and trendy lounge and streetwear in cool, modern neutral colors.
Olivia Von Halle
Inspired by her love of Coco Chanel's own silk pajamas, Olivia von Halle launched the 'Lila (opens in new tab),' her first pajama set, in 2011. Since then, the brand has grown into a lifestyle brand that consists of everything glamorous and girly. From her famous silk-satin pajamas to dresses to eye masks, all of von Halle's silky collections are so comfortable and lavish you'll want to wear them everywhere—not just the bedroom.
From beachwear to lingerie, separates to sleepwear, Eres is a French brand that that has been creating beautiful silhouettes for years. Eres' loungewear designs are no different: Their collections consist of silk pajama sets, cashmere leggings, and satin camisoles all with the sense of ease and elegance intrinsic to every chic French girl.
With their straightforward basics made for both men and women, Les Tien is an L.A. based brand that crafts everyday items in almost every colorway. Celebrities like Rosie Huntington-Whitely, Kylie Jenner, Kendall Jenner, and Sofia Richie have been seen all around L.A. rocking Les Tien.
LESET is an L.A. based loungewear brand that refuses to give up style for comfort and ease. Designed for lounging, the label's elevated yet affordable offerings are ideal for lazy weekends.
With leggings that fit your body like a glove, coordinating tops, and unisex sweatsuit sets, Set Active is here to put comfort, function, and style into your new normal. They come in an array of solid neutral colors that will match your at-home routine, whether you're being productive or lounging around from couch to couch.
Ninety Percent is a sustainable new loungewear brand bringing you beautiful basics in a new way. Ninety Percent vows to distribute 90 percent of its profits between those who make each of their collections and four charities their customers can decide on. Elevate your basics with their sleek neutrals and put some life back into your sustainably conscious wardrobe.
Zulu and Zephyr
Australians know how to do laid-back and effortless style, and this brand is no exception. Created in Bondi Beach, Zulu and Zephyr makes luxury knitwear, casual denim, and their signature swim. Check out their soft and chunky pullover sets—perfect for lounging around or going to the beach.
Paper Label is a woman-owned loungewear brand from Vancouver, Canada. Their mission: To make loungewear that is cozy, eco-friendly, and able to take you from day to night. Shop Paper Labels tops, bottoms, jumpsuits, sweaters, and more—all made from their "TENCEL" jersey fabric that feels as "soft as silk."
Founded in 2015, Feat set out to design "the most comfortable athleisure clothing in the world." Their bestselling BlanketBlend fabric feels like the coziest warn-in sweatshirt from the very first wear, so they come pretty close. Check out their Blanketblend Crewneck, (opens in new tab) $89 if you're on the hunt for the perfect piece to spend the whole day in.
Tier NYC's collection of coordinating sweatsuits makes for the perfect WFH wardrobe. Get comfortable in a series of super soft pieces that make you feel instantly put together without a ton of effort.
When Eliana Rodriguez couldn't find the perfect basic pieces to add to her collection, she decided to design them herself. Gil Rodriguez, a brand comprised of highly curated and perfected essentials, was the end result. Each piece is designed to be a timeless staple of the modern wardrobe, from '90s-inspired baby tees to the perfectly slouchy sweatshirt.
From tie-dyed silk separates to jersey dresses, Raquel Allegra designs loungewear for "strong women of all ages and different walks of life." Prepare to always look put together, even if the pieces feel like your favorite pair of pajamas.
Deiji Studios designs pajamas, bedding, and ready-to-wear pieces, so you know the clothes are going to be comfortable. The Australian label seeks to blur the lines between sleepwear and ready-to-wear. The end result is a collection of pieces that you'll never want to take off.
Re Ona believes clothes should be "effortless, minimal and comfortable"—sign us up! Their lightweight and pared-down pieces celebrate your curves while being timeless and modern. Make layering easy this winter with the Signature Long Sleeve Top, $58.
Responsibility and good ethics are in LACAUSA's DNA. After all, their name literally translates to "the cause." The brand is committed to providing customers with radical transparency in their design and production practices—most of their essential pieces are designed and produced in Los Angeles. The final product is a line of redefined basics for you to live in.
This brand's name says it all, doesn't it? Nap Loungewear was designed in response to COVID-19 and the massive societal shift to staying home more often. Its extensive lines of chic styles are designed to keep you feeling beautiful while you're hibernating—without sacrificing comfort.
We love size-inclusive Ocio's sustainable designs, which come in an impressive number of colors and innovative cuts. Whether you prefer hoodies, polos, or crewnecks, they're sure to have something that suits your taste—not to mention all their joggers and shorts options!
Personally, I can't get enough of Roots. Not only do they make their clothing sustainably, but they also boast a line of gender-free clothing so that all individuals can feel comfortable and catered to when shopping from their brand.
Eco-friendly brand Kotn sells a lot of apparel (including jeans, outerwear, and other apparel), but they're known for their loungewear. This minimalist business makes clothing in beautiful, muted shades of purple, green, slate, and more so that no matter what your color sensibilities are, there will be something on their site for you to fall in love with.
Emma Childs is the Style Editor at Marie Claire, where she researches up-and-coming trends, curates shopping guides, and gushes about the must-buy items she can't stop thinking about. She previously wrote for TZR, Editorialist, Elite Daily, and Mission Magazine and studied Fashion Studies and New Media at Fordham University. When she's not writing up fashion deep-dives or finding the season's best pieces, you'll find her fiddling around in Photoshop and perusing HBO Max for the next show to base her personality on (currently, it's "Succession").
- Gabrielle UlubayE-Commerce Writer
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