Salma Hayek Recreates a Bikini-Clad Photo from 20 Years Ago

Hint: she looks exactly the same.

Salma Hayek (opens in new tab) is soaking in the last days of summer the best way she knows how—with a poolside bathing suit selfie.

The Frida actress took to Instagram on Friday to share two posts featuring two similar looks, over two decades apart. In the first post, Hayek shares a throwback image from a European H&M campaign where she modeled a cocoa brown bikini and a chic flared out bob haircut.

"This photo is from a European bathing suit campaign I did for H&M in 1999. #tbt (opens in new tab) #bikini (opens in new tab)," wrote the actress alongside the vintage snaps.

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For her second post, Hayek flashed forward to 2020, where she opted for a similar brown-hued suit, this time in the form of a sophisticated, plunging one piece. She completed the look with a straw hat, mirrored sunglasses, and her hair flowing in its wavy natural state.

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"2020: More than 20 years after my last post. Ready for the weekend! Have a great #Friday (opens in new tab)!" quipped the star.

The throwback post wasn't the first time Hayek stunned her followers with her svelte frame and seemingly inability to age. For the actress's 54th birthday earlier this year, she shared a snapshot (opens in new tab) of herself wearing a stunning black halter swimsuit paired with a similar oversized brim straw hat, a matching sheer sarong, gold hoop earrings, and coordinating bangles. Hayek shared an additional photo of a closeup of her face, showing off her flawless skin, glossed lips, and still-intact modeling skills.

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"Guess who’s turning 54 tomorrow? By the way, this is not a Throwback Thursday!" wrote Hayek. "Thank you Marjo for turning into a photographer during the vacation!"


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Bianca Betancourt

Bianca Betancourt is the Culture Editor at where she covers all things film, TV, music, and of course, Royal Family ongoings. When she's not writing she loves impulsively baking a batch of cookies, re-listening to the same early 2000s pop playlist and stalking Mariah Carey's Twitter feed.