The Kardashians Have Been Accused of Deceptive Marketing on Instagram

No more untagged hair vitamins in L.A.

(Image credit: Getty)

Because the same standards ought to apply to both the Kardashians and that girl from your high school who shills for protein powder that tastes like mushrooms and despair, someone's finally cracking down on the family's Instagram posts "that do not clearly or conspicuously disclose their relationships with the companies being promoted in the posts as is required by law."

Page Six (opens in new tab) reports that Truth in Advertising Inc. has sent Kris Jenner a legal letter accusing her daughters of engaging in "deceptive marketing campaigns" and threatening to notify the Federal Trade Commission by Wednesday unless all the issues are "fully corrected." (AKA having a social media manager/intern/North and Penelope go through and tag #ad or #spon.)

A post shared by Kylie 🤍 (@kyliejenner) (opens in new tab)

A photo posted by on

Several posts have already been amended, which is perhaps the sign of a lesson learned from when Kim was compelled to delete and repost (opens in new tab)—with health warnings—an ad for Diclegis, the morning sickness drug.

Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.

Chelsea Peng
Chelsea Peng

Chelsea Peng is a writer and editor who was formerly the assistant editor at MarieClaire.com. She's also worked for The Strategist and Refinery29, and is a graduate of Northwestern University. On her tombstone, she would like a GIF of herself that's better than the one that already exists on the Internet and a free fro-yo machine. Besides frozen dairy products, she's into pirates, carbs, Balzac, and snacking so hard she has to go lie down.