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    1. Fashion

    The Biggest Halloween Costume Trends of 2023

    Nepo babies! Barbie! The Little Mermaid!

    Julia Marzovilla's avatar
    By Julia Marzovilla Contributions by Brooke Knappenberger
    Last updated 23 October 2023 In Buying Guides

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    Halloween costume trends 2023
    (Image credit: Amazon Prime Video; Getty Images; Warner Brothers)
    Jump to category:
    • Barbie
    • Wednesday Addams from 'Wednesday'
    • Beyonce's Alien Superstars
    • Blue Ivy from The Renaissance World Tour
    • A Nepo Baby
    • Daisy Jones from 'Daisy Jones & The Six'
    • Ariel from 'The Little Mermaid'
    • Kylie Jenner and Timothée Chalamet
    • The Members of Boygenius
    • Football-Era Taylor Swift
    • David and Victoria Beckham
    • A Ballerina
    • Justin and Hailey Bieber
    • Super Bowl Rihanna
    • Chef Sydney
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    I can't believe I'm saying this, but it's almost Halloween. As an October Scorpio—my birthday is five days before the world's spookiest holiday—I take my costume-planning process very seriously. Lucky for me, there are so many amazing costumes to choose from this year. I've rounded up the top trendy Halloween costume ideas for 2023 that will make you look ahead of the curve, even if you haven't seen the Barbie movie yet. 

    Speaking of Barbie, it's undeniable that it will be one of the year's most popular costumes. Even if you're too old to trick or treat to every single Mojo Dojo Casa House in your neighborhood, you can't deny the appeal of wearing pink from head to toe or donning a full-length shag coat for a bit of Halloween magic. Dressing up as Ken and Barbie is a couple's costume that will crush with minimal effort. 

    Other easy costume ideas include others inspired by film and TV, like dressing up as Wednesday from the Netflix show released in early November 2022—all you need to do is wear a little black dress and braid your hair. Easy! You can even poke fun at your favorite celebrities by making a DIY costume out of Hailey Bieber's now-famous "Nepo baby" shirt from over the summer. Or, if you're very into '70s fashion right now, you should dress up as the oh-so-cool Daisy Jones or Camilia Dunne—or anyone else from the cast of Daisy Jones & The Six. Grab your best friend and go as both ladies for a duo costume that highlights your styles. 

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    As I said, there are so many easy costumes to choose from for 2023. I've rounded up a few of the best options and shopped out a few must-include pieces for every outfit so you can complete your look. Keep scrolling to see my ideas, and stay tuned—I'll add more pictures to this list as we get closer to the big day if you need a last-minute costume change. 

    Barbie

    Barbie Movie

    (Image credit: Warner Brothers)

    While yes, you can go full rodeo-Barbie and dress up in head-to-toe denim, but the only thing you need to do to master this costume is wear pink. Any shade, any style, any kind, of pink. You can go as any number of Barbies from the movie, like Emma Mackey's physicist Barbie, Kate McKinnon's Weird Barbie, or Issa Rae's President Barbie. The choice is yours. 

    JW PEI Women's Gabbi Ruched Hobo Handbag

    JW PEI Women's Gabbi Ruched Hobo Handbag
    $80 AT AMAZON

    Franco Sarto Vana Flat

    Franco Sarto Vana Flat
    $120 AT NORDSTROM

    Wednesday Addams from 'Wednesday'

    Wednesday Addams

    (Image credit: Netflix)

    This is one of those costumes that is easily achievable with pieces you already have, like black clothing and gothic makeup. Either way, Wednesday Addams—or anyone else from the cast of the show—makes a great costume. Don't forget to memorize her prom night dance in the process. 

    Madewell Plissé Mini Tee Dress

    Madewell Plissé Mini Tee Dress
    $118 AT MADEWELL

    Leg Avenue Women's Net Tights,

    Leg Avenue Women's Net Tights,
    $16 AT AMAZON

    about-face Matte Fluid Eye Paint

    about-face Matte Fluid Eye Paint
    $16 AT ULTA

    Beyonce's Alien Superstars

    Beyonce

    (Image credit: Getty Images)

    Beyonce is a known Virgo and did one of the most Virgo things ever this September by demanding that the crowds at her Renaissance World Tour dress up in all silver to celebrate her birthday. Now is your chance to follow her orders even if you don't have tickets for the show. Silver is trending for fall 2023 so you should have no issue finding the best pieces to completely bling out your look, right down to the silver shoes. The more glitter, the better. 

    Zara Foil Rib Top

    Zara Foil Rib Top
    $36 AT ZARA

    Vegan Leather 90s Straight Pant

    Abercrombie & Fitch Vegan Leather 90s Straight Pant
    $110 AT ABERCROMBIE & FITCH

    JAXON LACE UP SNEAKER

    Sam Edelman Jaxon Leather Sneaker
    $100 AT SAM EDELMAN

    DarklIp Cowboy hat

    Disco Ball Cowboy Hat
    $29 AT AMAZON

    Blue Ivy from The Renaissance World Tour

    Blue Ivy Carter

    (Image credit: Getty Images)

    Speaking of Beyonce, her daughter Blue Ivy has become one of the internet's favorite topics. Her dance moves are top tier. Her confidence is second-to-none given the star power of both her A-lister parents (to put it mildly). But her fashion on this summer's tour is powerful enough to make her an easy monochromatic costume. 

    BDG Jess Nylon Track Pant

    BDG Jess Nylon Track Pant
    $49 AT URBAN OUTFITTERS

    Care FP Be My Baby Tee

    We The Free Care FP Be My Baby Tee
    $38 AT FREE PEOPLE

    Waffle Debut Sneaker

    Nike Waffle Debut Sneaker
    $80 AT NORDSTROM

    A Nepo Baby

    Hailey Bieber

    (Image credit: Getty Images)

    The concept of the Nepo Baby was everywhere. The entire internet was obsessed with determining who are nepo babies, to what degree their nepotism defined their career, and who was famous without the help of any family member at all. Hailey Bieber poked fun at the conversation with a very witty cropped baby tee. All you need to make the look work for yourself is a white T-shirt and a pair of high-waisted jeans. 

    High Rise 90s Relaxed Jean

    Abercrombie & Fitch High Rise 90s Relaxed Jean
    $89 AT ABERCROMBIE & FITCH

    Athlete Seamless Crop T-Shirt Sweaty Betty

    Sweaty Betty Athlete Seamless Crop T-Shirt
    $54 AT NORDSTROM

    Daisy Jones from 'Daisy Jones & The Six'

    Daisy Jones & The Six

    (Image credit: Amazon Prime Video)

    I love the rise of '70s fashion this year and I believe whole-heartedly that the popularity spike had to do with the success of Daisy Jones & The Six. The titular character is rumored to be based on fellow '70s icon Stevie Nicks, so pull from her whimsical wardrobe when going as Daisy for Halloween this year. 

    Vagabond Shoemakers Brooke Mid Platform Boot

    Vagabond Shoemakers Brooke Mid Platform Boot
    $200 AT URBAN OUTFITTERS

    The Perfect Vintage Flare

    Madewell The Perfect Vintage Flare
    $128 AT MADEWELL

    Ray-Ban RB3025 62MM Original Aviator Sunglasses

    Ray-Ban RB3025 62MM Original Aviator Sunglasses
    $171 AT SAKS FIFTH AVENUE

    Fp Midnight Train Leather Duster

    Free People Midnight Train Leather Duster
    $728 AT FREE PEOPLE

    Ariel from 'The Little Mermaid'

    The Little Mermaid

    (Image credit: Disney; Getty Images)

    You don't need seashells to master Ariel's costume from The Little Mermaid. Instead, take a page out of the Mermaidcore handbook and opt for pieces that are a little reflective. This is one of the costumes where makeup is going to be a huge help, so stock up on glittery eyeshadows and dewy highlighters to master the wet look. 

    Danessa Myricks Beauty Infinite Chrome Flakes Multichrome Gel for Eyes & Face

    Danessa Myricks Beauty Infinite Chrome Flakes Multichrome Gel for Eyes & Face
    $25 AT SEPHORA

    Benefit Cosmetics BADgal BANG! Volumizing Mascara

    Benefit Cosmetics BADgal BANG! Volumizing Mascara
    $28 AT SEPHORA

    Monday Swimwear

    Monday Swimwear Sanabel Shell Hairclip
    $14 AT MONDAY SWIMWEAR

    UO Brittany Textured Strapless Midi Dress

    UO Brittany Textured Strapless Midi Dress
    $69 AT URBAN OUTFITTERS

    Kylie Jenner and Timothée Chalamet

    Timothee Chalamet and Kylie Jenner

    (Image credit: Getty Images)

    Keep your Halloween costume as low-key as Timothée Chalamet and Kylie Jenner kept their relationship this summer before hard-launching in September. You need some sporty black sunglasses and matching dark-toned outfits to master the look. 

    Halloween Costume Trends 2023 |

    Aire Ceres V2 Sunglasses
    $39 AT REVOLVE

    Halloween Costume Trends 2023 |

    Free People Mason Waffle Front Zip Hoodie
    $128 AT NORDSTROM

    The Members of Boygenius

    Boygenius

    (Image credit: Christopher Polk/Penske Media via Getty Images))

    Boygenius has been defined by their fashion choices, be it their normal suit-and-tie getups or their twist on preppy schoolboy fashion while on tour. You can build this out with pieces from your closet with an oversized blazer, a tie, and lots of fun pins to put all over your look.

    20/30/50 Mixed Enamel Brooch Bulk Set,Lapel Badges, Cartoon Plant Enamel Pin Sets, Funny Button Pins Jewelry for Backpack Cloths Hats Jacket Decoration

    50-Pack Mixed Enamel Brooch Bulk Set,Lapel Badges, Cartoon Plant Enamel Pin Sets, Funny Button Pins Jewelry for Backpack Cloths Hats Jacket Decoration (50 PCS
    $27 AT AMAZON

    Kurt Geiger London Carnaby Chunky Leather Loafer

    Kurt Geiger London Carnaby Chunky Leather Loafer
    $185 AT NORDSTROM

    Football-Era Taylor Swift

    aylor Swift reacts during a game between the Chicago Bears and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium on September 24, 2023 in Kansas City, Missouri. (Photo by David Eulitt/Getty Images)

    (Image credit: Getty Images)

    We're all in our football eras thanks to Taylor Swift and her recent slew of appearances in support of the Kansas City Chiefs (and rumored boyfriend Travis Kelce). The only thing you need to do to dress up as Taylor and her newfound love of the game is to wear red and yellow everything. You could even go so far as to nab the actual New Balance sneakers or the exact jacket that Taylor Swift wore to one of the games.

    THE STAUD NFL SHOKO SWEATER | KANSAS CITY CHIEFS

    STAUD NFL Shoko Sweater | Kansas City Chiefs
    $195 AT STAUD

    New Balance 5050 Sneakers

    New Balance 550
    $110 AT NEW BALANCE

    Kansas City Chiefs

    Women's Kansas City Chiefs WEAR by Erin Andrews Red Vintage Throwback Windbreaker Full-Zip Jacket
    $100 AT NFL SHOP

    David and Victoria Beckham

    David and Victoria Beckham

    (Image credit: Getty Images)

    If you, like my partner and I, are obsessed with all things David and Victoria Beckham right now because of their recent Netflix documentary, you simply need to go as them for Halloween this year. Their all-leather look is simply too iconic to pass up on.

    Abercrombie & Fitch Leather Pants

    Abercrombie & Fitch Vegan Leather 90s Relaxed Pant
    $110 AT ABERCROMBIE & FITCH

    Gap Leather jacket

    Gap Vegan Leather Puff Sleeve Jacket
    $100 AT GAP

    A Ballerina

    Ballerina dancing on stage, arm raised, rear view - stock photo

    (Image credit: Getty Images)

    This is possibly one the easiest costumes on this list. Ballet flats continue to rage on in popularity, and brands like Reformation have teamed up with New York City Ballet for collaborations this month. Or, just dawn a white body suit with a pale pink sheer skirt over top.

    Reformation New York City Ballet Collection

    Reformation Barbara Ballet Flat
    $268 AT REFORMATION

    Reformation New York City Ballet

    Reformation Prisca Skirt
    $348 AT REFORMATION

    Victoria's Secret Base Cotton Onesie

    Victoria's Secret PINK Base Cotton Onesie
    $35 AT VICTORIA'S SECRET

    Justin and Hailey Bieber

    Justin Bieber and Hailey Bieber arrive at Krispy Kreme in Times Square on August 28, 2023 in New York City

    (Image credit: Getty Images)

    When the Biebers stepped out in celebration of Rhode's strawberry glaze peptide lip treatment, I think our collective brains short-circuited. Could Justin really not be bothered to put on pants? Or did he know we would still be talking about this juxtaposition months later? I'm going to go with the latter because these looks make for an iconic couple's (and even best friend's) costume.

    By Anthropologie Strapless Slim Mini Dress

    By Anthropologie Strapless Slim Mini Dress
    $140 AT ANTHROPOLOGIE

    Saks Fifth Avenue COLLECTION 97MM Leather Mules

    Saks Fifth Avenue COLLECTION 97MM Leather Mules
    $175 AT SAKS FIFTH AVENUE

    Hanes mens Full-zip Eco-smart Hoodie

    Hanes mens Full-zip Eco-smart Hoodie
    $18 AT AMAZON

    Crocs Unisex Classic Clog

    Crocs Unisex Classic Clog
    $24 AT AMAZON

    Super Bowl Rihanna

    Rihanna performs during Apple Music Super Bowl LVII Halftime Show at State Farm Stadium on February 12, 2023 in Glendale, Arizona.

    (Image credit: Getty Images)

    After a long time away from the stage, Rihanna made her epic routine on the biggest stage in the world, AKA the Super Bowl halftime show. Not only did she absolutely kill her performance, but she took the opportunity to announce her second pregnancy, ensuring her performance would go down in history. If you're expecting or just want to stay cozy this Halloween, this is a no-brainer costume.

    Forever 21 Moto Sport Patch Coveralls

    Moto Sport Patch Coveralls
    $70 AT FOREVER 21

    Victoria's Secret Faux Patent Leather Strapless Longline Balconette Bra

    Victoria's Secret Faux Patent Leather Strapless Longline Balconette Bra
    $70 AT VICTORIA'S SECRET

    Chef Sydney

    AYO EDEBIRI in THE BEAR (2022), directed by CHRISTOPHER STORER. Credit: FX Productions / Super Frog

    (Image credit: Alamy)

    Just about everyone I know and their mother watched The Bear this year, so I'm expecting this costume to be a huge hit. Not only is it culturally on-the-nose, but it couldn't be easier to recreate. Throw on a white collared shirt, a blue apron, and a hair scarf for good measure, and you've nailed Sydney's look down to a T.

    Madewell Signature Poplin Short-Sleeve Button-Down Shirt

    Madewell Signature Poplin Short-Sleeve Button-Down Shirt
    $27 AT MADEWELL

    DALIX Apron

    DALIX Apron
    $8 AT AMAZON

    Madewell Organic Cotton Bandana

    Madewell Organic Cotton Bandana
    $15 AT MADEWELL

    Marie Claire Newsletter

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    Julia Marzovilla
    Julia Marzovilla
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    Former Fashion E-Commerce Editor

    Julia Marzovilla is the former Fashion E-Commerce Editor at Marie Claire, where she reviewed the latest launches from fashion and beauty brands, finds the best on-sale items around the internet, and interviews experts to find the best products in any category to share with her readers. She also created shopping guides that span every vertical on the site as an expert in everything from the best laptop bags to the best laser hair removal devices.

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