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    1. Beauty

    Keke Palmer’s Gorgeous Curls Are Fit For a Diva

    It’s like if Diana Ross and Beyoncé’s hair extensions had a baby.

    Ariel Wilson's avatar
    By Ariel Wilson
    Published 22 July 2025 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Keke Palmer wearing goddess braids
    (Image credit: Getty Images)
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    Another day, another picture of Keke Palmer proving that she’s a natural redhead. On July 21, the multi-hyphenate posted a photo dump on Instagram, recapping the listening party for her new album, Just Keke. A compilation of pictures with fans and friends alike, Palmer was a vision in an edgy denim crop top and bright lime green pants. Still, it was her hair that stole the show for me, and for this reason, I will defend her right to claim red is her color until my last breath.

    Palmer’s hair was styled in big voluminous curls, allowing the layers in her hair to be front and center. Thanks to a well-placed middle part, the front of Palmer’s hair mimicked curtain bangs, only adding to the fullness of the already bouncy hairstyle. Silver hoops and a few bracelets were the only accessories that the star wore, allowing her bold hair color and soft-glam makeup to take center stage.

    Keke Palmer with bouncy curls

     Keke Palmer attends her listening party on July 20, 2025 in New York City.

    (Image credit: Getty Images)

    Palmer has really committed to the copper hue since revealing the shade back in January, and I, for one, am loving it. Since then, she’s been seen with everything from a bob to longer waves, and even goddess braids that feature her new favorite hair color. From the look of it, she doesn’t intend to change it any time soon.

    While Palmer is likely achieving her new hue as a result of wigs or hair extensions, if you want to dye your hair, there are a few things I recommend keeping in mind (and on hand) for at-home maintenance. Keep reading to see the items that will keep anyone’s freshly dyed hair looking fabulous, and allow you to stretch those visits to the salon a little while longer.

    Adore Semi Permanent Hair Color - Vegan and Cruelty-Free Hair Dye - 4 Fl Oz - 068 Crimson (pack of 3)

    Adore
    Adore Semi Permanent Hair Color
    $18
    $18.44 AT AMAZON

    I always recommend doing more intense hair treatments at a salon, but if you prefer dyeing your hair at home, try this formula from Adore.

    Guava Shampoo and Conditioner Duo for Damaged and Color Treated Hair

    Ceremonia
    Guava Shampoo and Conditioner Duo
    $37
    $37 AT SEPHORA

    Dyed hair means more intensive at-home maintenance. Make sure to use a shampoo and conditioner that strengthens your hair from the inside out like this set from Ceremonia.

    Chroma Absolu High Shine Gloss Treatment for Color-Treated Hair

    Kérastase
    Chroma Absolu High Shine Gloss Treatment
    $62
    $62 AT SEPHORA

    Hair glosses are a great way to make sure your hair remains shiny and healthy-looking. This one from Kérastase was made specifically for color-treated hair.

    Molecular Repair Hair Oil

    K18 Biomimetic Hairscience
    Molecular Repair Hair Oil
    $65
    $65 AT SEPHORA

    Make sure to keep your hair hydrated and oiled to prevent any breakage.

    Heatless Hair Curler Overnight Curls-3 Pcs No Heat Curling Blowout Rod to Sleep In,hair Rollers With Satin Scarf

    Posicurly
    Heatless Hair Curler Overnight Curls
    $16
    $15.99 AT AMAZON

    Heatless styling is my favorite way to preserve my styles during the week. Plus, it's a great way to style freshly-dyed hair without causing potential damage from hot tools.

    Marie Claire Newsletter

    The ultimate daily digest for women of power, purpose, and style.

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
    Ariel Wilson
    Ariel Wilson
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    Beauty Writer

    Ariel Wilson is the Beauty Writer at Marie Claire. Previously the associate beauty editor at PS, she also has bylines in InStyle, Forbes Vetted, Women's Health, and more.

    Shaped by her experience in research, social sciences, and the non-profit sector, Ariel enjoys looking at beauty from a sociocultural lens, looking to avenues like politics, culture, and the arts, to inform her views on the space. That being said, as a true beauty-product obsessive, testing the latest items to hit the market, keeping up with trends, and meeting industry icons, will always be her favorite part of working in the beauty space.

    When she's not working, Ariel can be found hanging out with her husband and loving on their two cat daughters: Cow and Chicken.

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