Watch Mindy Kaling's Bizarrely Cute Super Bowl Commercial for Nationwide

They're making commercials for commercials now.

Commercial-ception is now a thing, but considering the off-the-charts cuteness in this teaser for Mindy Kaling's Super Bowl 2015 ad, we aren't even that bothered.

In the TV spot for Nationwide, no one can see Mindy, so she does what we'd all do if we were invisible: Sunbathe naked on the Sheep Meadow. Tuck into a family-size tub of ice cream—right in the middle of the grocery store. Walk through a car wash instead of taking a shower.

Watch the teaser below, and oh—make sure you stick around for the twist.

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Chelsea Peng
Assistant Editor

Chelsea Peng is a writer and editor who was formerly the assistant editor at MarieClaire.com. She's also worked for The Strategist and Refinery29, and is a graduate of Northwestern University. On her tombstone, she would like a GIF of herself that's better than the one that already exists on the Internet and a free fro-yo machine. Besides frozen dairy products, she's into pirates, carbs, Balzac, and snacking so hard she has to go lie down.