Cravin' Carven
"The idea behind the relaunch of Carven was not to spend too much time studying the archives, but to imagine what Carven would smell like if it were a perfume. I wanted Carven's rebirth to be modern, spontaneous, and chic. For the first resort collection, we wanted a lot of freshness and a calming color range. Switzerland really provided this — the sky, the landscapes, and the flowers."
