How the Tracksuit Became Chic

The long rise of an aughts relic.

Cap, Green, Sleeve, Goggles, Bag, Sunglasses, Elbow, Street fashion, Khaki, Pocket,
Shutterstock, Getty, design by Betsy Farrell

After the fall—when the tracksuit, Juicy or otherwise, became passé—comes its inevitable renaissance as the poster child of the good-taste-bad-taste paradox. Here, see the key pieces of evidence of its steady (re)ascent, from the runway to celebrities to glossy covers.

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1 Chloé

Our story begins in late 2015, when Clare Waight Keller showed this louche, luxe-ified version at Chloé. The fashion pack embraces the thought of comfort with open arms. 

2 Selena Gomez

A few months later, Selena Gomez gives a pop-star makeover to the schlubby American tourist uniform.

3 Kendall Jenner

Then Kendall Jenner steps out wearing the same Chloé tracksuit from earlier.

4 Bella Hadid

While Bella Hadid chooses to pair the classic Adidas set with a bandeau and a hair flip. 

5 Cara Delevingne and Margot Robbie

Twins @margotrobbie 👯 #whatababe

A post shared by Cara Delevingne (@caradelevingne) on

While Margot Robbie and Cara Delevingne hit the press junket in matching satin "SKWAD" co-ords from Chaos, in honor of Robbie's Suicide Squad character. 

6 Hanne Gaby Odiele

😂😭💘 @binxwalton

A post shared by Hanne Gaby Odiele (@hannegabysees) on

Soon after, model and street-style fixture HGO outfits her bridal party in authentic Juicy tracksuits—then wears the hoodie half during Milan Fashion Week. 

7 Kim Kardashian on Wonderland Magazine

And that brings us to this divisive cover, featuring present-day Kim Kardashian (styled by Petra Collins) in the guise of early-aughts Kim Kardashian. So meta. So funny, now that an appropriate amount of time has passed

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