Einstein Bros. Release Caffeinated Bagels

published 5 May 2017

As if bagels weren't already great enough as is, Einstein Bros. has officially raised the bar by making them caffeinated.

According to Grub Street, the popular bagel chain has released what it's calling the "world's first caffeinated bagel" as of Thursday morning—and it's already caused quite the stir. The bagel—aptly named "Espresso Buzz"—reportedly contains approximately 32 milligrams of caffeine, roughly a third of the amount you'd find in an 8-ounce cup of the regular stuff.

Because having your coffee separate from your bagel is so 2016, Einstein developed the bagel over the course of nine months in hopes it would "be a hit with tired hipsters across the country," Fox News reports. Those who actually tried the bagel, however, seemed to be pretty split on whether or not it was edible, with one person describing it as "chewy coffee" and another as "insanely bitter." Meanwhile, another taste-tester at Fox thought it would perfect paired with a cup of coffee, so if you can never seem to get enough caffeine, this is probably the perfect bread product for you.

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Gina Mei is a writer and editor based out of Los Angeles. When she isn't writing, reading, and lost in an Internet vortex, she can usually be found petting the nearest dog.