It Was Only a Matter of Time: Kendall Jenner Has Gone Platinum Blonde


Design by Katja Cho

Remember that Photoshop masterpiece in which the entire Kardashian-Jenner squad got platinum blonde dye jobs à la Kim? 

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Do blondes have more fun?!

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Well, it appears to have been some sort of prophecy as natural brunette Kendall is the latest member of America's unofficial first family to hit the peroxide. Or, at least make us think she did. 

In a new, Alice in Wonderland-themed spread shot by Mert & Marcus for Vogue, Jenner sports grungy, white-blonde locks and a gothic smoky eye as she frolics with an eccentric cast of characters. 

Following her foray into pink hair, we're starting to think Kendall may be giving her little sister Kylie—who has also ventured out in Marilyn Monroe's signature shade—a run for her money in the hair transformations department. 

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