You might want to take a seat and take several deep breaths because the news you're about to read will definitely knock you over. Okay. Here it goes: Chipotle will be closing each and every one of its restaurants on February 8th.
You're probably freaking out now, wondering where on Earth you'll get your burrito fix if Chipotle is closed, but don't freak out just yet—it's only for a few hours. And when you hear the reason, you'll actually be happy they're doing it, no matter how inconvenient it is.
The temporary closure is a response to the major E. coli outbreak that caused 43 stores to close last year and has infected over 50 people across the country. Chipotle has already instituted new food safety measures to ensure that an outbreak like that never happens again. But on February 8th, Chipotle will close its doors for a few hours to further go over food safety measures. Execs will also answer questions about the outbreak and their new marketing plan to bring customers back to the store (which includes giving out free food!).
Chipotle's CEO Steve Ells is confident that Chipotle is completely safe to eat again. "We know that Chipotle is as safe as it's ever been before," he told investors at a conference on Wednesday. "We are all very confident that this E. coli outbreak would not happen again." There have been no reported cases of E. Coli stemming from Chipotle since last November.
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