As the old saying goes: If you Instagram a Unicorn Frapp, Starbucks will come (back with even more novelty Frappuccino flavors).
CNBC reports that the company's former CEO, Howard Schultz said the ~magical~ beverage brought Starbucks a bump in traffic that will undoubtedly translate to an uptick in sales when they release their fiscal third-quarter earnings.
He called the drink "the most stunning example of our understanding of digital and social media and Instagram," ABC reports.
And what all that amounts to is more fantastical beverages for us all to spend our paychecks on. Hooray! We're one step closer to living in the Capitol from The Hunger Games!
"Just stay tuned because we have a lot more coming," Schultz said.
"We will bring at least one new entirely new drink into Happy Hour this year that is going to be as good as Unicorn or better," Starbucks CEO Kevin Johnson added.
What will it be? Only time (and the empty contents of my wallet! Help! I'm a sucker!) will tell.
Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
-
Prince Harry Says Princess Diana Wasn’t Paranoid, but “Fearful of What Was Actually Happening to Her”His phone hacking lawsuit continues in the U.K.
-
Prince Harry Admits to Making “Mistakes” and “Stupid Decisions” and Being “Immature” in Relationship with Chelsy Davy
He is in the middle of a court case against Mirror Group Newspaper Limited.
-
Princess Kate Demonstrated Her Rugby Skills With "A Little Twirl" on Latest Royal Engagement
LOL, so cute.
-
Meet the Woman Blending the Traditional and the Modern in French Winemaking
How Florence Haynes combined the traditional and the contemporary for Gratien & Meyer Crémant de Loire.
-
The 9 Best Cold Brew Coffee Makers to Level Up With
And no, it's not the same as iced coffee.
-
The 8 Best Mug Warmers to Keep Your Coffee Warm
See ya later, lukewarm lattes.
-
5 Best Soda Streams for Convenient Carbonation
Upgrade your sparkling water game with a Soda Stream carbonator that'll fizz up drinks in a flash.
-
5 Best Espresso Machines That’ll Make Barista-Approved Coffee
If your favorite kind of shot is an espresso, these machines will instantly jolt you out of bed for a dream-like brew that can be made right at home.
-
5 Best Rice Cookers That Make More Than Just Carbs
You won’t need to take these with a grain of salt.
-
7 Best Coffee Grinders of 2020, According to Kitchen Pros
The best blade, burr, and manual coffee grinders you can buy.
-
5 Best Air Fryers That'll Make More Than Fries
Yes, you do actually need an air fryer.
