Ryan Reynolds Wrote An Elaborate Fake Amazon Review For His Own Gin Brand

"I loved this review of Aviation Gin someone sent me after I wrote it."

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Ryan Reynolds is really into Aviation Gin. So much so that he bought the brand back in 2018. Now at the helm, he does so much more than just attend board meetings and work with buyers. He also writes elaborate fake Amazon reviews for his own product. (Isn't that how most business owners...conduct business?)

On Saturday, the Deadpool actor shared the glowing commentary on Twitter, writing, "I loved this review of Aviation Gin someone sent me after I wrote it." Oh, Ry. Champ Nightengale (aka Reynold's alias) gave the Batch Distilled Gin a five star rating and captioned his response "Love this product...BUT..."

What's the BUT?

"As soon as I tried the Gin I knew right away, it was amazing," he wrote. "It was the smoothest Gin I'd ever tried and went down really easily." Then things got weird. In his very, uh, detailed response, Mr. Nightengale recounted the wild night out that followed.

"I wish they'd provide some kind of warning about how much you're supposed to have," he continued. "I had a lot...and after a while I felt really great. Eventually, that bubbly and illusory sense of well-being turned into a bit of a blur."

That blur turned into the fictional Champ waking up in Seattle (he's from Coral Gables, FL) with his new wife Linda (he doesn't remember meeting).

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Basically, the evening had some Hangover-esque shenanigans, and we really gotta commend Reynolds on the creativity. But also, who's down for a round of Aviation? Sounds like a good time.

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Megan Schaltegger

Megan is a Delish editorial fellow and University of Missouri alum. She enjoys strong coffee, discussing celebs like they're personal friends, and laughing at her own jokes. She promises not to speak about herself in third person IRL.