Beauty

The 12 Prettiest, Most-Protective Twisted Hairstyle Ideas to Copy Right Now

Be prepared to screenshot all of these.

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​We Relate to These Spiked Brows on a Deeply Personal Level​

Because can everyone just back the hell off right now?

Gigi Hadid Maybelline Palette
Gigi Hadid's Jetsetter Palette for Maybelline Sold Out in 90 Minutes

But don't worry, there will be more products soon.

We Can’t Stop Watching These Insanely Mesmerizing and Emotional Makeup Transformations

Literally the only thing making us happy right now.

Everything You've Ever Wanted to Know About Eyelash Extensions—Explained

Do they *really* last that long?

Get Excited: Glossier Is Launching a Fragrance

Introducing "Glossier You."

The Actual Procedures Celebrities Get to Look Flawless Without Makeup

It's half genetics, half a great doctor.

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Yes, Your Face Needs a Toner, and Here's Which One You Should Be Using

Broken down by skin type and level of awesomeness.

Reddit Is Obsessed with This Two-Ingredient DIY Mask for Clear, Smooth Skin

Oompa Loompa to ooh la la in minutes.

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12 Honestly Gorgeous Ways to Wear Hair Cuffs

Hi, we would like them all, please.

The 55 Chicest Lobs of the Year

A tribute to the cut that works on everyone.

Instagram's Best Halloween Makeup Inspo

Double tap x 1,000,000.

25 Non-Cheesy Halloween Nail Art Designs

Put the ghost stencil down.

The Weird Reason Your Hair Sometimes Hurts

The pain is REAL.

The Cost of Rihanna's Fenty Beauty Galaxy Collection

Everything you need to know about the Fenty Beauty Galaxy Collection.

The 6 Nail Color Trends We’re Obsessed With Right Now

And not a millennial pink in sight.

The 5 Most Insanely Useful Makeup Tricks for Transgender Women

If facial feminization is what you're after.

The 12 Best Sulfate-Free Shampoos That Actually Get the Job Done

Tough on grease, with plenty of bonus benefits.

The Latest Jaw-Dropping Celebrity Hair Transformations

Hair today, gone tomorrow.

Gigi Hadid Just Teased Her Own Maybelline Cosmetics Line

The model has been the face of Maybelline since 2015.

10 Super-Easy Halloween Makeup Ideas for Procrastinators

No cat whiskers here, folks.

This Woman Had 9 Plastic Surgeries to Look Like Melania Trump

“I knew I wanted to change everything about myself.”