Calling All Curly Girls: Sephora Is Making a Game-Changing Move Just for You
Curls FTW.


Categorically, summer is not the best time for curls (heat, 90 percent humidity, sweating like Donald Trump in a room of even marginally educated people), but that's where Sephora comes in (opens in new tab).
From now on, the beauty behemoth is dedicating a special campaign (opens in new tab) to textured hair with video tutorials from popular beauty experts and personalized product recommendations from beloved brands such as DevaCurl, Ouidad, and Madame C.J. Walker. Select your wave/curl type from Sephora's numbered system, then shop everything from sulfate-free cleansers to masks and treatments.
Is this what love feels like? There's only one thing left to say now, and that is "Rejoice."
Follow Marie Claire on Facebook (opens in new tab) for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
Chelsea Peng is a writer and editor who was formerly the assistant editor at MarieClaire.com. She's also worked for The Strategist and Refinery29, and is a graduate of Northwestern University. On her tombstone, she would like a GIF of herself that's better than the one that already exists on the Internet and a free fro-yo machine. Besides frozen dairy products, she's into pirates, carbs, Balzac, and snacking so hard she has to go lie down.
-
'On Rotation' Is Our July Book Club Pick
Read an excerpt from Shirlene Obuobi's debut novel, here, then dive in with us throughout the month.
By Marie Claire
-
How Melanie Travis Built Andie Into a Swimwear Giant
Plus, how brands are getting LGBTQ+ marketing all wrong. (Hint: stop rainbow-washing your brand each June.)
By Gabrielle Ulubay
-
Lizzo Embodies Disco-Ball Chic at the BET Awards
Legend.
By Iris Goldsztajn
-
The 15 Best Blushes for Every Skin Tone and Season
Powders, liquids, and creams for every preference.
By Samantha Holender
-
What Is Brow Lamination? Eyebrow Experts Weigh In
Brow lamination = like a perm, but for your eyebrows.
By Samantha Holender
-
Hair Toner 101: Colorists Explain What Hair Toning Is and Why It Works
"Anyone with color treated hair should be using toners."
By Samantha Holender
-
The 33 Best Shampoos and Conditioners, According to Marie Claire Editors
Curly hair, fine hair, textured hair—we've got you covered.
By Julia Marzovilla
-
35 Lob Haircuts to Add to Your Mood Board in 2022
A tribute to the long bob, a.k.a. the cut that works on everyone.
By Julia Marzovilla
-
The 12 Best Skin Extractor Tools in 2022
Blackheads, be gone.
By Samantha Holender
-
Wolf Cut Hairstyles Are Taking Over Hollywood
Here's exactly how to style a wolf cut, according to the experts.
By Julia Marzovilla
-
19 Safe At-Home Keratin Treatments for Frizz-Free Hair
Shiny, silky, satiny.
By Julia Marzovilla