While Paris is home to some of fashion's most coveted design houses, contemporary French fashion brands have also gained notoriety across Europe and here at home. Inspired by vintage collections and classic tailoring techniques, these brands offer beautiful pieces with a contemporary spin—all at a reasonable price point. If you're lusting after French-girl style (and who isn't?), check out these effortlessly cool French fashion names to shop now.
Ba&sh
Creating feminine French clothes with a contemporary spin, the Ba&sh brand was the concept of two friends from Paris who wanted to offer women the ideal wardrobe that both looks and feels good.
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Maje
With an emphasis on versatility, Maje was created for the easygoing Parisian woman who demands a wardrobe that can adapt to their ever-evolving lifestyle.
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Sézane
After making adjustments to existing vintage pieces and selling them online, designer Morgane Sézalory founded French clothing brand, Sézane. Crafted using Paris-based ateliers, the line offers quality pieces at an affordable price point.
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Antik Batik
Using natural materials and artistic influences, designer Gabriella Cortese created French-based brand Antik Batik to mirror her own well-traveled wardrobe.
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Ernest Leoty
Parisian brand Ernet Leoty designs activewear using classic French tailoring techniques created by the same manufacturers that develop costumes for the Opera de Paris Ballet. Their sophisticated designs are technical—designed with breathable stretch fabrics—but with an effortless French savoir faire.
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